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While at our Toms River grand opening we’re excited to announce our next opening in LA! COMING SOON
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Benji is fresh. Benji, guys, I saw you
advertising your opening up in LA as
well. How many stores opening at once?
First of all guys, we opened today our
location in Lakewood and we're about to
open in middle of May in the city of Los
Angeles in California. Wow.
>> me show you guys exactly what Smash
House is all about. Follow me.
Prime, it's a matter of seconds back. I
don't
Let me let me take you let me show you
what we do over here. Come come. Let me
show you.
Okay.
But you see
here's our kitchen. Here's our line.
Starts from the burger line over there
and we take it all the way down. I want
to see how they're using this
uh oh the toaster? Yeah. What is uh
margarine whatever it is whatever that
is. So this is called it's part butter.
It's not really butter. It's liquid
butter. It's kind of like margarine.
Basically, we take the I don't have
gloves so I can't touch it. We take the
bun pop pop two and we put it inside the
toast. What what Dude, don't don't spray
me.
Look look what happened to me, Prime.
Oh yeah yeah yeah yeah yeah yeah yeah
yeah yeah yeah yeah yeah yeah yeah yeah
yeah yeah yeah yeah yeah yeah. People
say that we don't work hard.
Yeah here can you Yeah yeah can we put
some butter on the bun and Prime wants
to see it. Prime, this is how we do it
basically. One two. You make sure the
bun gets buttered up really really
really well. Then you put it in the
toaster? Yes.
It gives you that flavor.
This is our loaded Smash and Prime.
Okay, it's waiting just for the
caramelized onions. I guess these are
single or double smashes. This is a
jalapeno smash with bacon. This looks
like this jalapeno smash right here.
Bobby Benzo, you open today till regular
hours?
>> We're open 12 to 12 Rabbi Simon. Today
we're not selling out. Today we're open
and we're open and we're going to
hopefully be open
12 a.m. 12 p.m. to 12 a.m.
>> Yes, correct.
>> And Thursdays from 12 p.m. to 2 a.m. And
what is Shabbos Kodesh also Oh you said
one second is this a kids portion? I
never saw this. Prime, these are kids
hot dogs. So basically, the kids hot
dogs come like this and then when you
take it out, we put our prize and two
prizes and two slices inside. Ah
schnitzel or falafel? This chicken
fingers? Chicken fingers?
We have food for the Gantz and Claus.
Look at this. Look at this beautiful
oil. Look look look. Clean nice and
clean.
>> fresh. Fresh. You're going to change it
again today soon.
Prime, here is our finished product.
Wow.
>> This is called the loaded smash. Rabbi
Simon, this
ganeden. Rabbi Simon, you don't have
permission to say this. You don't
understand. Every burger comes with two
sauces for free. Every single burger
comes with two sauces. The reason why
you put a price, we don't want a person
taking one burger and nine sauces.
Rabbi Simon, you want
>> What's with the kids prizes?
>> Oh let me show you. Let me show you.
This comes with the kids meal prizes.
Um It's a birthday melt in your mouth.
It melt in your mouth. This kind of got
to a burger. The cheese melts the guy
how long it's melt it's melt in a
minute. Wow. So this is unbelievable
this. Next level.
I've had a bummer. The guy didn't put my
kids smash you can try another burger
And the best is the best. They have the
hummus the hummus next.
Prime, now every kid that comes in here
and orders a kids meal, this is
automatically put in your kids meal. We
change the prizes every other week. This
is for you guys. You guys can come take
crayons, take your take your paper color
on the back.
Of course, every kids meal comes with
it. Prime, Baruch Hashem this is how we
do. We bought he came from Yeshiva, came
to get his swag so we're going to let
him choose. Which one do you want? We
have a sweatshirt, a cap, a t-shirt or a
basketball.
Basketball. Basketball. So we're going
to give this boy right now a branded
basketball.
Ephraim, so we got the swag bag for the
kid that came. Give the basketball that
he wanted.
This is for you. Thank you for coming.
>> Thank you so much. Thank you. Thank you.
You see Rabbi Simon, this is Smash
House. Everybody is a winner.