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Unlock Success Discover Your 'Why' in Every Deal

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The Middle Class

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What's the why? What's the why? What's the drive? A great question. Great question. And again, I tell my wife all the time I'm blessed what I do. I'm blessed I do cuz I love doing it. You know, the famous I I had a rooster used to tell me you remember him back when we were in the Yeshiva. Go back to Yeshiva days and he was and he was learning Bain Hazmanim, right? And I was looking at him like, "What are you learning?" right? He's like, "You don't realize I'm always on Bain Hazmanim." Cuz I love learning. That's That's great. >> Such a deep such a deep thought. Right? He's like, "I'm always on Bain Hazmanim." So, it applies to work. If you love what you're doing, you're never working. And thank God it's something I love. So, the challenge is why? And why do I love it? it's about doing the same thing every day and making the same call and making the calls and putting in the hours and the grind, but every deal is different. In fact, now what I like, yes, obviously you love to close deals and you love the transactions and being successful is obviously great. But each deal, figuring it out, there's a puzzle. There's a puzzle every deal. And why? And and we we try to drive it into my young guys. Your job we follow what we call the transfers. And every every guy in my office job is to follow the transfers, which is every building that sells in New York City. And my job that I give them >> [music] >> is you have to know call each buyer and each seller and ask them that question. Why? Why did you sell? And why did you buy? And if you can answer that question, you're on [music] the road to being successful.