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What does it take to be a business owner and what does it take to open a business? >> Gen Z needs [music] something more advanced, quicker, more direct in in your face. >> I went from [music] what I call victim to survivor. >> Question is once that person has the idea, you're saying a good idea is to work for somebody to research or to potentially start off a starting career in the industry that [music] you're interested in. Your success and the results come from the small interactions and the hard things that you overcame. >> But is there a way of people that just open a business from very young on? [music] If you want to understand what you want to do, first make yourself a list of what you don't want to