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Pesach with Maxwell House
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In 1932, Maxwell House put out a Pesach Haggadah as a marketing promotion. It’s been continuously in print since then. They’ve printed over 50 million copies. Pesach is the most observed of all the Jewish festivals. Even when Jews become secular, and all the other festivals fall by the way, Pesach still hangs in there. Why is that? What is it about Pesach that is so deeply rooted in the Jewish psyche?
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