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[Music]
Hello everyone and welcome to inside art
scroll where the books you read and the
people who write them come to life.
Today we are here to discuss a brand new
book powerful moments published by art
scroll a book that I was privileged to
author and the question was how to go
about doing this interview and after
extensive discussions with the people at
Kam they came up with this idea for us
to interview each other for me to
interview myself something like that
thank you for having me you know what on
second thought maybe there's a better
way to do this it was a good idea we
could have tried tried it. But this is
going to get odd. I agree it's going to
get a little awkward. So, let's try
something else. How about if we have
Ripkan Kramer, the president of Kora
Media out in Baltimore. He's actually
the producer of our inside arts grow
program. We worked extensively together.
Riban, it's a pleasure to have you here
for this conversation. And I must say
before we start the conversation that
after this book has come out, I must
have gotten as many comments from people
about who's going to be doing this
interview as I have about the book
itself.
Well, Riak, thank you for having me have
you on the show. And I should say that
you're in quite illustrious company
because we got all types of suggestions
as to who should be the interviewer for
this program. But no one was masking. No
one was willing to do it. I'm not
exactly sure. We weren't sure with me.
We weren't sure which direction to go
in. Some people suggested prior guests,
Joey Nukem perhaps, some others. Yeah.
Um, but we are privileged. I'm
privileged that you agreed to do this
and I'm excited to talk about this new
book. It is a a big milestone and uh,
thank you again. And you're the host, so
I guess. Yeah, that's it. So you that's
the I'm in charge here, man. Exactly.
You're the one doing the talking.
Well, this is exciting. Powerful
moments, a new book by Rietiser. I need
to hear all about you first, though. I
need to understand you a little bit
before I can ask you a couple questions
about this book. All right. The Rabbi
Hiser that everyone knows as the host of
Inside Art Scroll. Who are you? Tell me
a little bit about where you learned,
about where your background is, about
the family. I need to understand. So,
who I am is still to be decided. You
know, it's a work in progress, but a
little history I'm happy to share.
I was born 40 years ago on Tub Bishvat
actually in Tua Mammal. My parents are
Rabisol and Mrs. Raina Hiziger today of
Flatbush Lakewood. I grew up in
Flatbush, Brooklyn. I'm the youngest of
six. I'm actually the Ben Zakunim on
both sides of my family, interestingly.
So I'm really the baby of the family and
um I have four older sisters, one older
brother and I'll talk about that because
my brother has played a seminal role in
my life as a role model, someone to look
up to um and I was born on Tubish Taiff
not long after Rahutnner was nif and my
father had learned in Berlin. In fact,
my grandfather ripped Harry. My father's
father had a very close relationship
with Rahutner. So, I'm named after
Rahutner. One of the first babies in
Kutzler to be named after
Rahutner. Interesting
tidbit. My grandfather's Msada Kaducian
was Rahutner. My father's sandic was
Rahutner. My father's Msada Kaducian was
Rahutner. I'm named after Rafner. and my
sandic was Rabar Sheh the current
Rashiva of Yeshiva's Raben in Berlin.
And
[Music]
um another interesting connection is
that uh my grandfather Rhari Hiziger was
one of the pioneers in East New York.
Pioneers as far as Yiddish is concerned
and he was an activist. He didn't get
married till age 40 in
1940. And uh he impacted a tremendous
number of the youth in East New York,
most prominently Lieutenant Burnbound
who acknowledged to me when I wrote an
article about my grandfather about 10
years ago that he was a shaper of many
of the youth in East New York, Remo
Swirloff and others. And my grandfather
somehow despite being educated only in
public school. He had a malam I believe
in the afternoon. But like many of the
youngsters of his time, he wasn't
yeshiva education. But somehow he had a
tremendous ability to recognize true
tashka and connect himself to
gdeladar. And when he heard that Rav
Hutner came to America with his rabbits
in Masha and was staying at the home of
his father-in-law Rav Lipshits in East
New York, he made his way over to Rav
Hutner into the Lipshit house and as the
story goes, he found Rav Hutner reading
the
dictionary, teaching himself English.
Wow. And my grandfather connected
himself to Rahutner and was instrumental
in getting Rav Hutner his first job here
in America. My grandfather was involved
in the National Council of Young
Israel and through that he had a
connection to Irving Buunaman who was
the president of RJJ and my grandfather
was instrumental in getting Rav Hutner
his first job as Minahil of RJ. So they
had a quite a connection and uh my
grandfather when he married my
grandmother Sophie or Shiffra
Freedelland they got married in the
apartment of and I'm just kind to jog my
memory here they got married in the
apartment of Rafender Lynchner who was
an Adam of Mendelovich and Rav Hutner
was offici he officiated the marriage in
that apartment if I'm not mistaken
recollecting what I wrote
um he wasn't officially clergy at the
time. So he ended up being a witness on
the marriage but he was Msada
Gaduchinian and so there was a deep deep
connection
between my family and my grandfather and
Rav Hutner and later Yeshua in Berlin.
Um and I was then named after Ravner. So
it's a definitely a big There was a
serious amount of name dropping you just
were were able to pull off just now in
into the family history. But that's
that's incredible. The did your brothers
before you learn in Kayen Berlin did the
family maintain that Kayen Berlin
connection? So interestingly the answer
is no. My brother actually my brother
Hershel whose name is he's named after
that grandfather Rabb Harry
um he actually later went to Alamelik
and we both attended yeshiva taratima
because my father was the principal
there. So I attended Termima. Um I
should mention my grandfather that
grandfather was Nifter in 1958 when my
father was still a teenager. And um just
an interesting thing very often in
interviews people will ask a guest if
you could meet one person you know who
would it be? And people give examples,
you know, if I could meet Rashi, the
Rambam, the vil naggoy, if I could sit
with Raf Shak for three hours, you know,
what would I give? But I'm not sure that
I would be on the level to have a
discussion with the with those people.
But one person I would really give
anything to sit with would be that
grandfather, Rabb Harry. I heard so much
about him when I wrote the article about
him a decade ago. I spoke to many people
including Davinskarba whose father had
in East New York and my grandfather
used to davin there and they all
described him as the most
charismatic,
warm,
influential person. He was a powerful
ortor. He just had so many interesting
things about him. He was a warrior for
Shamir Shabas at a time when many people
were not keeping Shabas.
And
um I would give anything to meet him to
sit with him as a as a person who was a
pioneer of Yiddesh Kite in the early to
mid
1900s. Um we were in Zika and I'm sure
that my father and his one brotherh my
dear uncle and my aunt Mrs. Esther
Gwartzman would would surely give
anything to sit with their father as
well. And before I get into trouble I
should mention my mother's parents. You
know the way it goes. But my
grandparents Reb and uh
Bessie Feller who was known as Willie
Feller who were also pioneers in Coney
Island for battle. They battled for
Yiddisheskai. They were macar people.
They were
tremendous and
uh I was to know them although I was
younger as the youngster of the family.
I was only a child and a teenager when
they passed on. I knew three out of my
four grandparents I was not to know my
my paternal grandfather and uh I would
have loved to uh to meet him and hear
his insight. How did he know when Rabbi
Hanawasaman came to America to connect
himself to him? And he has I have
letters in my possession from my
grandfather writing about issues be
really before their time before Rabaron
Cutler were was battling against certain
movements encroaching on pure orthodoxy.
My grandfather wrote letters reflecting
those very views. Where did he get that?
Where did he get the knowledge? Where
did he get the Ashkafa from? I would
love to sit with him but uh did some of
it though has your father absorbed some
of that uh I don't know I guess you know
that that focus on the clal making sure
that uh that people should mitzvah that
passion it's interesting that you
mentioned that there is a component of
it where my grandfather was very
knowledgeable in the field of kashras
and even though he was an engineer by
trade he had tremendous knowledge in the
sciences and that's something that my
father perhaps inherited because my
father has worked worked in cautious for
many years totally on a uh not on a I I
don't know if the word is professional
but he didn't do it as a career my
father did it almost as a hobby as a
passion my father's been involved in
cautious for for decades so uh perhaps
that's one area shabas is not something
that we baram grapple with today um but
there's no question we speak in our
family about my grandparents with
tremendous reverence and I don't know
who's the one who said that in order to
know where you're
You have to know where you come from.
Something to that effect. So,
um I I I still glean tremendous
inspiration from my grandparents and uh
we're here today. So, I went on just to
talk about yeshiva education. I went on
to learn yeshivaim
uh and I was there from kindergarten all
the way till post base medish till the
ship and um I don't know if it's a
bigger kesh that I made it
throughima for 17 years or that they put
up with me all those years but be that
I'm sure you were a model student. Of
course of course absolutely. So you I
went to where for a little over two
years uh tremendous and grow going to
the dream was was always to reach that
plateau you know
um and following in my brother's
footsteps then I went to learn where I
learned by Kaplan Rebna is the youngest
son of Rabar and Rabbitna Kaplan famed
pioneers of the bayakov in
America and um that was a interesting
seems like a little more of a unique
path. Was it or did you have a that went
with you for the No, I actually went by
myself. Most of my friends went to
Brisk. Um and it is a kachima had a
kachum oriented yeshiva. We learned
kachchim and is a son-in-law of David
Salvetic.
Um and that was he's an Americanborn
rashiva. So it was a unique combination.
Americans were in the yeshiva with you,
wasn't it? Yes, it was it's a it was an
American yeshiva and uh I made
tremendous relationships over there with
it was a unique of
3540 bakim with yungalite and it was it
was a kind of change of pace. I came
from Taratima which is a large
yeshiva and here I was in a smaller
yeshiva where I knew no one. Um but uh I
I greatly greatly benefited from that
and I learned by two
people and Kaplan who are two of the
most humble self-
aacing some of the warmest people you
could ever meet. and um and I'm I'm
grateful that guided me the way he did
to where I ended up you know so no
regrets I was in Aritus from sukus after
911 till the following pes so it was for
about a year and a half okay and then to
from there at BMG and then I went to
lakewood yeah y now here's a question
that you may have not seen coming during
that kufa when you're in Israel very
often talid will have some kind of a
picture of where they're going to want
to end up, right? Raonus professional,
you know, did you at that point kind of
have a picture of where you wanted to
go?
So I did have
a a
notion that I would go to Lakewood and
that I would eventually either end up in
the field of cautious because as I
mentioned my father's in
Kash and I always had a great interest
in it or that I would become a rebi of
some
sort. Um I I have a certain soft spot in
my heart for Bakim. I always thought I
would work with Baham. Now I should
mention I will get into it. I was always
doing writing. I was always writing as a
bacher as a youngster later on.
Interestingly when I was in Artisel
every m shabas I would write a letter
home following in my brother's
footsteps. My brother when he learned in
he would write letters home every week
recounting the things that happened in
the week the interesting people he met
and so on and so
forth. And uh I kind of did the same
thing. When you say writing, you're
talking about like with a pen and a
piece of paper. With a pen and a paper.
You don't have to turn on the pen. It
just works. Literally sit I would sit at
a table.
And
um after a while, I started looking out
for things to write, stories,
interesting people. I met the people I
would go to for Shabas meals and so on.
And my mother began taking those
letters, making photo copies and giving
them out to the whole family. It
became a thing. Yets's letters from
Israel. So I was doing quite a bit of
writing then. Um obviously not on a
professional level, but um that was just
an interesting tidbit. Yeah. Did you can
you attribute your great education at
Turretima with some writing skills?
That's a good question. Definitely. We
definitely really we we got my father
was the English principal. So, you know,
great English department there. Great.
Full disclaimer, my father was my father
ran an excellent department and he was
actually consulted by many other
yeshivists on how to do it. There's no
question that I got an excellent
education in Mima both in Liu Kadesh and
Lum. But as far as writing is concerned,
um, a lot of credit goes to my
mother. During my mifty years, I went
every summer to camp
so every day, virtually every day, every
other day, I would write a postcard home
to my parents. Again, just a short
synopsis of what was going on in camp. I
was probably the only kid in camp
writing postcards home at that
frequency.
And my mother would actually send the
postcards back to me with my grammatical
and spelling mistakes circled in red
like a RS. Yeah, exactly. I mean, today
I don't know if that would fly, but um
that's really where it
started. And uh I was always writing. I
really was. I was always into writing. I
must give credit as well to a friend of
mine Ellie Bomb who when we were both in
Mifa and then in B medish started
pulling putting out a
weekly at the beginning it was weekly
then it was bi-weekly
newsletter he was very into and he would
write a summary of on different topics
and he gave me the job of editing
actually a few times he gave me this of
writing so I wrote on topics of kashras
I wrote articles on on kalivakum
on Vinasakum on Yosan on Bishakum and
Pasakum. These were in English, right?
In English, very clearly written,
reviewed at the time by Rabis Bellski
and we were mailing them out to shs all
over the United States. You imagine two
Baham and Mifa/Base Medish. And that
helped me hone a lot of my writing and
editing skills. That's really where it
started. I was 17, 18 years old and we
were doing this. It was a project we we
undertook together and u I'm very
grateful to him for that opportunity. So
if I getting back to what I asked you
about being able to see al baker you
know the kind of work that you would be
doing well maybe you didn't see it as a
profession but certainly you were you
were actually laying the groundwork. So
I I was and if you would have asked me
then if I would have viewed myself to
become a writer or editor I would have
said I would love to do this. I'm just
not sure if I have the requisite skills
to do it. Mhm.
So, you know, I I was still kind kind of
getting my feet wet. If you would tell
me, oh, you could work for art scroll, I
would have said, uh, where where could I
sign on the dotted line, but art
scrolls, art scroll, you know, and at
that time,
um, I was just being honest about where
I was as far as career is concerned. So,
all right. So, before we get into the
professional thing, so there was a tuf
of Kyle, I'm assuming, right? Yes,
assuming just you know I'm assuming in
in
Bishkaya I was learning uh for a few
years
and shortly not that long after my
marriage Rabbi Lipchitz from the Yat who
was my wife's uncle and I should mention
that when I came back
from I went into the freezer and then I
was introduced to my wife she was
actually the first girl that I went out
with and
um my wife
is Braha, a daughter of Ramosa and Bashi
Morgan Stern of Mie and a granddaughter
of Ribak of Lipshitz and Ribers Morgan
Stern, both very very early pioneers in
Muny. Um, and she's the actually the
great granddaughter of Reblaza Lavine RV
of Detroit. and she's named after her
grandmother, a daughter of Rabbles
Lavine Rabbita, an Isisha Kashua in her
own right. Um, and my wife's uncle,
Rabbi Lipchitz, editor of Yated,
um, knew that I did writing and he asked
me if I could help him out. At the time,
he was kind of running a one-man show
doing a tremendous amount of work in
publishing the Yat. We're going back how
many years now? We're talking about now
2005. Okay.
So I was at the time 24 plus years old.
I was fairly young. Um and I started
doing editing for the
Yat and I loved it. I loved the
responsibility and I'm truly grateful to
Rabbi Lipchitz for giving me an
opportunity. If there's one person
within the realm of publishing who I owe
my career to, it's Rabbi Lipshits.
when you when you have a passion for
something when you want to do something
and you know this from film making all
you want is an opportunity give me a
chance to show that I could do what I
think I could do and Rabbi Lipchitz
allowed me to do that I'm sure you
learned from him also I learned a
tremendous amount from him not only in
writing just in the in dealing with
issues
um and one particular thing that I'm
very grateful to him for is that he
allowed me to develop on my own. He
didn't micromanage the way I wrote and
write it like that. No, he let me do my
thing. And that's a big compliment in
the field of writing and editing. Some
editors and publishers are very very
particular and they'll say, you know, my
way or the highway. And Rabbi Lipchitz
allowed me to develop and he and he gave
me great responsibility at a fairly
young age at 25 years old. He was
basically telling me, I trust you to
make this editorial decision. Can you
tell me the kind of work you were doing
at the ATE? What was it? He was he was
sending me articles that were coming in
from columnists. Uh he was assigning me
writing
jobs. People would pass on and he would
give me the responsibility of writing an
obituary. Um the letters to the editor
of the paper. He would giving he would
give me manuscripts, you know, to decide
on whether we should publish them or
shouldn't publish them.
Um and more than anything else I would
say there were probably three or four
seinal
events from which I gained tremendously
working for the Yat number one would be
the Rubashkin
saga when Shorai Rubashkin story broke
at the time back in we're talking
about h what was it 2008 2007 I don't
remember the exact here. Um, people were
reporting on it, but Rabbi Lipchitz was
the first one to say that there's an
injustice here and I'm willing to put my
newspaper, my career, my parnosa on the
line to fight for the truth. And that's
not an overstatement. It's very easy to
look back
now is free.
people came to realize the injustice,
especially when very prominent people,
governmental officials, prominent
attorneys came on board. And it's very
easy to look back now and say, "Oh, of
course, you know, the Rabbashkin
campaign, why wouldn't the Yat fight for
a man who deserves to be
defended?" At the time, it was really
not a simple matter. Uh, in fact, I
remember one of the
editorials at the I wrote the page three
editorial after a a pretty significant
development in the case. I don't
remember what it was. And someone came
over to me and gave it to me over the
head. Why' you write this? Why'd you
write that? Who said who said that the
Yat should be defending? Um, and so it
wasn't a black and white matter at all.
Were you nervous? I was not nervous
because I I was following Rabbi
Lipchitz's lead. He was so
confident and he had the courage of his
convictions
and I just really we all followed his
lead as a group at the Yat. Um we knew
that what he was doing was right and
then we saw gradually we saw media and
then akconum come on board organizations
it became Israel's project to stand up
for sham but it was not like that from
the beginning uh and just to add to
that at the time that was incarcerated
and Rabbi Lipchitz became his you know
prominent defender so to
week they began learning every week on
the
phone and it was Tuesday night and we
were at the making the paper and
everything would stop because the phone
call was coming in from Sha Morai and it
was it was surreal. We would sit, when I
say we, myself, other editors, staff
members, and we would watch as this man
who was facing a 27-year sentence
ultimately was sitting on learning with
Rabbi Lipshitz. It it was like out of a
story book, a really unbelievable thing.
And um it was very very inspiring to
live through that. We really live
through it.
And um a lot of this was documented in
the YAD and ultimately now a book came
out about the Rabashkan saga. Um and I I
I just learned a lot from from Rabbi
Lipshits and
uh he knew which battle to take on. I I
would say that in in
knowing who to fight for, how to fight
for them. I should mention also that he
it wasn't only in the newspaper. He was
devoting a tremendous amount of time
privately meeting with Askanim, raising
funds, dealing with lawyers and so on
and so forth. And uh ultimately it was a
an effort of many people
but Rabbi Lipchitz's role in that can
never be overstated and uh that was one
thing. Another seminal moment I would
say saga was when a very prominent moy
was being targeted by New York state and
the yat took on their campaign and I
remember being on conference calls and
writing articles editing articles
standing up for brisma. Rabbi Lip, Rabbi
Lipchitz realized that when New York
State was going after Matsita Beep, they
were really going after Brismila as a
whole. And uh again, he led the fight
for a an
age-old mitzvah and min um I mean you'd
think that the purpose of the newspaper
is to report the news, not to be
advocating or fighting for cause. So
true. So true. He, Rabbi Lipchitz,
really
redefined what a Tyra newspaper
accomplishes. It's not just about
reporting the news. And perhaps this is
part of the mission he was given by Raf
Shaf when he started the paper. And and
hopefully this is something that I
learned a little bit from. Um I doubt I
would have had the courage to do what he
what he did. I really uh took a
tremendous amount
of of conviction, but but I I stood on
the side and watched and tried to learn
from it. And
uh and then finally, more recently, open
orthodoxy, the battle for the purity of
orthodoxy and to call out those who are
diluting orthodoxy, calling what they're
doing orthodoxy when it's truly not
orthodox. Um and that also that's
something that he led the charge and uh
so these were I would say
three
pivotal periods of time that I learned a
lot from him um and I'm very grateful to
him for that. But then came Art Scroll.
We got to hear about Art Scroll.
You know the opportunity to join Art
Scroll is something that I cannot put
into words for someone like me. I grew
up writing. I grew up reading. I was a
tremendous reader. And Art Scroll
was I I really don't have words. Art
scroll was everything. Art scroll was
was and is the pinnacle. And I'll give
you a a mundane analogy and I hope
you'll forgive me for it. Imagine a kid
grows up as a an avid Yankee
fan and he gets a phone call one day
from the
Steinbrunners who say that, you know, we
would love for you to join our team or
we want to hire you. So, this lifelong
Yankee van will say, "Sign me up. I
mean, I I'll be a ball boy. I'll clean
the field. I'll clean the dugout. Just
give me the opportunity." And that's how
I felt
when an opportunity came my way. And the
thanks is to Mrs. Kyle Lalfman who I've
done a lot of writing and marketing work
with. Um, and she knew that arts school
was looking for someone. She was really
the
shin and she asked me if she should
place a phone call to Abigalia Lawitz. I
said of course like this is a great
opportunity. So what do you do for art
scroll? So, that's a a complicated
question because we do a lot of things.
I knew that was coming, but I I do
writing, we do tons of marketing. We'll
get into the inside Arch idea, which
kind of uh came into being shortly after
I joined Art Scroll. Um, in a nutshell,
I would say that it's
brainstorming and creatively
implementing ideas to grow the Art
Scroll brand. that that's how I would
synopsize it and it involves so many
different things and I'm fortunate in a
very unique way to sit in on all the
editorial meetings on all the marketing
meetings, brainstorming meetings. It's
an unbelievable opportunity I to sit
down the hall from Rabbi Zlatitz
Rebdalia who is carrying on the legacy
of his father Ray Mayor's Ladawitz who I
did know on some level because I
published two books with Arts Girl
before I was working for Arts Scroll and
Rib Mayor was so kind and generous to me
um really in a in a tremendous way and
obviously I I idolized Ray Mayor he what
he accomplished by founding art scroll
is unparalleled and RGalia is doing an
unbelievable job. I I've already learned
so much from him from his creativity,
from his determination, from his
clarity. Um he has a tremendous and
ability to know what's going to sell,
what's not going to sell, how we should
do things. So to sit down the hall from
Reb Gadalia Lanowitz just feet away from
the office of Rabbi Nusen Sherman and
down the hall the other way from Rebia
Brander a legend in his own right and
then the rest of the staff here which
Rabbi Sherman always reminds us Mayor
Lawitz called this a genius cluster as
you know from Rab Elli Corona graphics
to all the other people and I know I'm
going to get myself into trouble if I
mention certain people and not others.
It's an unbelievable. I I almost can't
believe that I'm here. I I really It's
uh It's a dream come true. No question
about it. For someone like me growing up
writing and editing and and appreciating
the beauty, the
magnificence to precision of art scroll
and now to be here a little cog in the
wheel. Just the fact that they let me
into the building each day. They let you
in. Are you able to now see? Are you
appreciating more um some of the
attention to detail or some of thema
that goes into the process? Absolutely.
So, a few people asked me, "What's the
difference between publishing books with
Art Scroll before you worked for Art
Scroll and now that you're working for
Art Scroll?" And I'll give you an
example. Two nights before this book,
Powerful Moments, came uh went to the
press, Rabbi Shia Brander was sitting on
the manuscript analyzing it. he noticed
that something was off with some of the
fonts. No one would have ever noticed.
But to have someone with Ripshia's
um perfection, his eye for perfection,
his eye for beauty working on the book
was the biggest compliment. And I should
thank Mrs. Finkelman who edited the book
with Mrs. Firestein and Mrs. Dicker did
an amazing job pageionating all the
people who who made this book come into
being. Being here and seeing it happen
was was
unbelievable. I I I owe a tom. He's
taken me on a magnificent path from
being a young younger man given a chance
to write for a newspaper to
now being given a chance to be part of
art scroll is is really phenomenal. A
dream come true. and and I I I thank her
abundance for allowing me to to do it
and I dab that you should continue to
give me the ability to contribute in
some way to the Arts Girl brand. I have
no doubt you will. Prior to going to
joining Art School, I got the
opportunity to kind of collaborate with
you a little bit when we were working
together from the CMA Shas. Yes. That
was shortly before your stint here
before your job at Art Scroll. Shouldn't
call it stint. So, you know, but the um
so I of course was working on the videos
and you were working on the Him
magazine, right? That's correct. It is
uh something that I'm very proud of
um and ultimately something that came
out of being in the field of publishing
our mutual friend Rip Schmully Rosenberg
who actually was a a roommate of mine
when we were both learning in Bishavaya
in the V. I think it was room 278 where
we were roommates. Who would have ever
thought that years later Rip Schmolley
would the be the marketing what was the
official title the marketing officer
grand puba wizard I don't know who knows
yeah what ribbully did for the recent
CMA shas at melife stadium and that he
would coordinate for me to have the
opportunity ribbal freeder gave me the
opportunity to direct the publishing of
the hia magazine which we have here
this is the magazine that we put
together
um
330 plus pages of content articles about
the camas about Dafi in general. There's
a good article in there about the guy
who made the videos I think. Yeah, there
is a pretty nice piece on Oh yeah,
that's what it was about. Yeah, right.
And it it was it was a once in
a-lifetime opportunity. I don't know who
will do the next one, but this was a
very very unique opportunity. I will say
you also were very helpful in the actual
video production themselves. had many
many meetings together with Schmolley to
discuss strategies and try to make these
films for arguably the biggest live
audience in Kal Israel's history. It was
an amazing experience. The script
writing if you remember we were sitting
in summer hotel not far from Stadium.
That's right. Brainstorming held in
Metal Lands or something. Uh writing
script for the videos that were shown to
the to the audience. Um, I remember also
being given the job of coming up with
the quotes that they put on the all the
billboards or those jumbotrons, the
jumbotrons outside of the stadium. Um,
just being part of the production of
this was an unbelievable experience.
Yeah, there's some things are legit
historical. You know, this it's it's
it's epic in the real sense. It really
it really is. There's another thing
here. I brought it just because it's
interesting. This is a book that
probably no one ever heard of. It was a
labor of love that I undertook in 2007.
You show it to our audience over here.
Yeah. Right here. It was a book that was
put together in honor of the 20th
anniversary of the Yat. And as an
employee of the Yatad, I I felt that,
you know, this is something interesting.
I wanted to commemorate 20 years of a
Tyra newspaper. And the idea was to
collect letters of approbation hamas
from 100 raon and then articles from lay
leaders and then pictures of covers of
past
newspapers and we put together a book.
Is this Ben Nimsa? Can someone get this
book? Probably if you contacted the Ted
office whoever sees it is amazed by it
because it's it's really an interesting
Is it on the Higer coffee table at home?
I mean if I had a coffee table maybe but
not really. It sits on this farm shrunk
collecting dust and I I don't know, you
know, I don't know how many people have
seen it cuz we kind of did it
internally. We printed a couple of
thousand copies.
Um, but it really is an interesting book
and it took a tremendous amount of
effort and time. Um, and at the time I
was just very very driven to do it. So
that was also an interesting uh an
interesting project that we worked on
and um and here we are. Well and here we
tak here in the art school studio. I
remember um when I was uh the first time
you and I got to have a meeting here in
your art school
capacity. So you shared with me this
idea to do a series of shows. At the
time I had already been talking about
the idea of doing more studio kind of
work at Art Scroll, but to be honest it
was so premature the concept. All we
knew is that I can have been doing work
with Art Scroll for well over a decade
and um a lot of 15 years now. So the the
idea of being able to instead of shleing
up the gear and setting up the green
screen, why don't we just dedicate some
space? But space is a premium until we
moved from Second Avenue, Second Avenue
and
to here in Rawway, New Jersey to this
magnificent and huge
facility. So the idea was let's let's
dedicate some space for a studio. Now
when I was talking about dedicated space
for a stu studio, just find me a corner
of a room where I could paint the wall
green. But it really didn't have a whole
lot of uh you know beyond just that.
Where would it be and what would be the
reason for it? How often do we actually
need Rabbi Sherman does do his weekly um
devartra his moments of inspiration
which can we're now in year number five
every week he does not miss a devart on
that week etc and uh we you know in the
past I would come up bring the green
screen or Sherman would you know knock
out a few different terra and we would
just so it would be great if we could do
it here so in talking with you you had
this idea for a show so one of the ideas
that I had a pitched to Reb Gadalia when
I first joined Art Scroll was to do
interviews with writers as a means of
kind of you know my intro to the show we
say bringing the hello again welcome to
inside arts scroll the books you read
books you read and the people who write
them life and that was really the idea
the idea was we have writers talented
writers or the protagonists of the
stories in the case of let's say Rabuk
Gman uh that book was written by Ribbn
Seltzer, but I
interviewed Riby and the idea was to
kind of give it a different
dimension and ribbad loved the idea and
when I heard that there is an existing
studio at Art Scroll at the time it
wasn't this beautiful room which by the
way we could talk about the green screen
in a moment
but it was a room that was suited for
filming and I hear that Repan Kramer is
the one who films Rabbi Sherman every
week. I said, "We have it all here.
Everything we needed was right
here." And Ribdala, I'm grateful to him,
not only for accepting the idea, but for
allowing us in working together to kind
of launch it in our own style. Again,
not micromanaging how to do it, what to
do it, kind of let it develop. That's
right. By the way, I learned that now. I
I've I've referenced that a few times. I
learned that great leaders empower
people to do creative things and let
them fly, not micromanage. If you
believe someone has the ability, let
them do it. Yeah, sometimes you have to
make suggestions, but that I'm very
grateful for to him for allowing us to
develop the show um or program or
whatever it is. I I thought of the name
Inside Art Scroll. Everyone thought it
was great and uh I don't remember you.
What was the next step? Uh we just
started doing it. I mean it wasn't it
wasn't a uh who's our first guest? I
think our first guest was Rabbi
Zlatawitz himself with RIB Besser.
That's right. It was the Rabbi Tran book
which ended up going going on to be one
of the best sellers perhaps of all time.
Um for sure one of our favorite books.
That's right. And that that interview
was actually a challenging one because
it was we're interviewing two people at
once, figuring out how to do it on the
fly. But the actual product looks like
very similar to the ones we're doing
now, which I guess, you know, no one can
really appreciate how the fact that, you
know, the the technology evolved around
us as we continue the process. So, be
able to hold on to our first episode.
No, it's pretty impressive. I I've gone
back to watch some of them. Um, and we
should talk about the fact that I hosted
the show alto together. I want to uh you
know full disclaimer when I presented
the idea to Reb Gdalia let's do
interviews it wasn't a means of me
getting a stellar I didn't come in and
say I want to do a show I should be the
host by no means um I was I just thought
it was a great idea and if they would
have suggested that someone else be the
host no problem I just thought it was a
good idea and I don't remember who it
was maybe it was you who said you know
Yity why don't you give it a shot um And
interestingly enough, it's something
that I've studied over the years. The
art of interviewing,
public speaking, these are things that
I'm I'm I take an interest in. When
someone gets up to speak publicly, I'm
immediately subconsciously analyzing
their vocabulary, their cadence. Wow. I
do not want you in the audience. Next
time I got to speak, but okay. Listen,
when you speaks, he's okay, you know.
Yeah, Rabbi Pes Cron is his
father-in-law, you know, one of my
favorite uh people.
So um it is something that I had I
imagine has and and now that you've been
doing this can I for like a year and a
half you've been doing inside article
episodes. Sure. You've gotten feedback
right and this has been like a lot of
feedback. I got a lot of feedback to the
style of interviewing. Um I do have a
method in my interviewing. I know there
are different styles. Some hosts are
more combative. I'm a little more
easygoing about it. I I've watched, you
know, the famous people like Larry King
and others who were were and are
considered master interviewers and and I
picked up different uh you know nuances
of how to interview and the main key and
my and I'm by no means I'm not trying to
come off as some kind of you know
professional interviewer but but I have
studied it and I I think the main key as
simple as it sounds is to let the people
talk. You ask a question. So, I
shouldn't interrupt. I'm just kidding.
I'm trying to interrupt. Okay. Thanks.
And by the way, sometimes sometimes I'll
watch myself and I'll interrupt the
person and I'll cringe. Why did I
interrupt the person? Why didn't I let
the person talk? But kind of you're a
facilitator. So ask the question and get
out of the way. The way I look at it,
because I don't have to interview in the
same way you do, but I also in my own
capacity as doing documentary video, I
find that I'm always representing the
audience. So if there's a question
that's on your mind and you think it's
going to be on the audience's mind, I
think it's okay to sometimes interrupt
because they're like they're Why is he
not addressing that point? Let let me
clarify. It's in the flow of
conversation.
So if and again I'm just talking off the
top of my head. This is just uh you know
a little banter about interviewing. If
we just edit this part out anyway. If I
ask a question, I'll try most of the
time Yeah. not to ask a follow-up 3
seconds later. Let the person get the
thought out and then follow up. Like you
said, a very good point. The audience is
gonna have questions. You want to ask
the questions that the audience member
would ask if they could, right? No
question about it. I think that's
integral to the success of an interview.
Um, but just there is a psychology in
the whole thing because you have to
watch your interviewe as we continue to
move about interviewing. You know, if
they get into the zone and they're
thinking about things, you need to stay
on their wavelength. So this way they I
find whenever we do when we have to do
work on tributes about people who've
passed on and there's an emotional
component to it. I find that there's a
certain point in any conversation if
it's working well they get into that
zone and they're there and you don't
want to pull them out. That's when you
ask the question something like um what
do you miss most about not having that
person in your life anymore? Right.
Right. And then you get the water works
and I know that this is like vicious but
at the same time it's good makes for
good videos. I'll tell you another
theory of mine and I would love to hear
from people who are watching this if
they agree. I believe that if the guests
are at ease and comfortable, then the
people at home watching are also at
ease. If you make a guest squirm,
besides that, they probably won't come
back again, which may be fine, but the
people at home might be squirming also.
You're not into gotcha journalism. No,
not not not in my not not on Inside
Arts, you know, maybe for that day.
Inside art school is more of a a
friendly confines where we're here to
discuss, you know, books that come out.
I love getting into the details of the
lives of the people. That's the thing.
Most of your in inside art school,
they're not really about the books. I
mean, you do cover them, but it's the
people. It's about the people. And I And
the truth is, I think I was born with a
certain inquisitiveness. I love to know
about people. I could probably interview
anyone here at Arts Girl. Seriously,
anyone in the binder here. I could
probably pull out any employee, sit them
down, and have a a great conversation
about where they come from, what
inspired them, who inspired them, um
what makes them tick, what That's why
Inside Art Scroll episodes are not four
minutes long, right? They're longer
because, by the way, you're you're
touching on something that we we've
discussed. I know this is people in the
audience might think like, why do they
make it so long? Well, it's been thought
about a lot. It's been thought about
kind of seems like it has a different
purpose. I have a proclivity, if that's
the word, to go long. I could probably
do most interviews for an hour in
length, but the decision and the
consensus is that an hour is a long time
and try to keep it as short and to the
point as possible. So, we try to find a
happy medium because I I like to get to
the kishka, so to speak, of of each
guest. I seem like it's working though.
I mean, saying, you know, we're the
feedback seems to be that you're doing
it right. Yeah. No, the feedback is very
positive and I'm grateful to you and
your team at Kam for uh we have Tim here
who's uh shout out to Tim engineering
and Cullen and the rest of the of the
really do a wonderful job helping us
through and what people don't may not
know or they don't know is that we
actually do very minimal editing. what
they watch at home of Inside Artical
episodes are almost verbatim the way it
takes place, right? I mean, maybe here
or there someone says the wrong thing or
we once had a guest who forgot to thank
his wife. So, I think we I think we
allowed him to come back and we Thank
you, dear. Really, thank you. This is
But other than that, really, the way we
do the interviews is uh is the way the
way people see them. And I I like that
because it's authentic. Yeah. There's
nothing fake about these interviews at
all. Oh, excuse me. Yeah, we everything
is completely legit, including this
beautiful rumor in you got to love this
this this the you know, take a moment
making a joke out of it. Yeah. Well, no,
you Well, let's explain this cuz I think
this is actually Explain what a green
screen is. Explain. You know what I'm
going to do? Actually, I'm going to take
out my phone. Okay, here is Rebiger
right here. Right. See his green wall?
And if you turn around, you can see the
cameras and then we can see ourselves up
there on the screen. But this area is
completely green without any seams, even
the walls curved over there. But the
idea is that when the computer can take
out the green and replace it with a
background, what we discovered and what
we've kind of been working on here at
Art School Studio in particular is that
uh in that um more an immersive 3D
environment. So whereas this is not just
simply a flat background, you can't just
find an image like this on Google and
throw it behind people. But Tim and
Colin and and my very creative graphics
team was able to create an environment
with multiple angles to look at. So when
the camera's on me and I'm talking, it's
one background. When on you, it's on a
different background. Because the
computer sees it as a full 3D
environment. So because of that, we're
able to create spaces like this where
the art scroll books, we're able to put
whatever books we want back there. And
those are actually legit books. Those
are not, you know, those when I say
literature books are actual 3D
representations of actual real farm, you
know, kind over the years of working
with art scroll, we have a very large
library of art scroll digital assets, if
you will, you know, but I've gotten a
lot of comments from people about this
rug right here, right? You want to know
where do you get the art scroll? Where
can I get an art scroll rug like that
from my house? And I try to explain that
the rug doesn't actually exist and that
these beautiful storms ranks don't
actually exist. uh you know I don't want
to burst anyone's ah yes the mad dimmian
that we live in but but it is a
beautiful background that you've created
and the fact that we have a studio here
at art scroll has allowed you wellkah is
incredible so many projects I'll tell
you because of this brainchild of this
show thanks to you and the fact that
ribbadalia and the whole team of arts
school was willing to let us expand the
studio here is not just the painted
green wall but we have this the
soundproof room and the fact that we
have the control room and a place for
people to wait. It's a very comfortable
place. Um we were able to let lots of
organizations come to art scroll right
and then when COVID hit and we needed to
create all this virtual dinner
opportunity. So all these muses now had
a place to come that
was not so far away. I used to shle
people to crazy for in the studios in
the middle of nowhere. here you come to
art scroll and if you're coming with uh
people then they get to potentially get
a tour and see what's going on where all
their favorites from or how they're
being made. So this has been such
hashga. It's been great for us. It's
been great for Kalisurel and the fact
that I can um spend my hours here when
I'm my office away from Baltimore. It's
been a realus for me. No, no question
about it. It's been a and and the show
has been a a unique part of marketing
arts scroll and she it should continue.
I see like more than just marketing arts
scroll. It's a window into the I've
spoken to people who enjoy the show that
they get to understand that you know the
challenges and this and the successes of
these different authors. It's enriching.
There is a spin of marketing. It's like
a really understanding. No, really. Man,
people enjoy it and I I've gotten
emails, phone calls, messages from
people literally around the globe who
are who watch this program. This is
marketing for the show. But yeah, no,
that's okay. But um no, really people
people really enjoy it. Um whether it's
from entertainment as kosher. Yeah.
Great conversation, great guests. We've
had some very special people come down.
The truth is I'm grateful to every
single guest who has come down. the
people who made long tracks the Boston
Rebu was here. Uh we did do the Rabit
Grossman interview virtually because
he's
an I hope to do that kind of work with
you more you know. So we we've done all
different types and I'm grateful to
everyone for making it possible. I will
I do want to mention because I don't
want to forget there's another project
that I undertook when I joined Art
Scroll. Another idea I don't remember
whose idea it was. It was probably
bandied about even before I was here,
but I was happy to kind of bring it to
fruition. And that was creating a weekly
Shabas newsletter where I adapt material
from existing art school titles, which
there's plenty to choose from, both from
new titles and old titles. And um by now
we're printing thousands of copies of
this newsletter every week. It's going
out to hundreds of shooles throughout
the United States. If I didn't get in my
shell, how do I get it? You could email
me
yhisigerartscroll.com and we'd be happy
to add your shul to the list. Um it's
gratus. We we you don't charge for this.
We don't charge for it. And the feedback
is uh there's something people say over
the table. They yeah beautiful stories
something for children and again I want
to thank Radalia because when I when the
idea was discussed Radalia said go for
it and the Mrs. Aviva Cohen here at Art
Scroll designs it and we print it on
site and Rebar Zawitz who helps me with
so many things here at Art Scroll really
is my right hand in terms of getting it
out and making sure that it's uh done in
a timely manner. And I'm very grateful
to Rebahim and Bina Bronstein who are
the sponsors week in and week out. They
enable us to provide this for free to
the community and right now we're
reaching hundreds of shooles. I have a
dream of reaching a thousand 2,000
shooles. Eventually, virtually not a day
goes by that I don't get some kind of
request. Yeah. From a shul. Beautiful.
We start off with 10 copies. If someone
needs a little more, we're happy to
accommodate. And I I hear about it. Uh I
hear about it all the time. Uh I took a
trip to Florida a couple months ago on
behalf of art school. We met with some
sh there and it was amazing to see the
newsletter sitting there, you know, in
the shel people picking them up and
reading them. So
look at this. It's it's it's a it's a
special feeling again just to be able to
have the opportunity to do that to take
the art school material and get it out
there to a wider audience. We allow
people to uh to feel uplifted to have
something to say at the shabas table.
Rebeccer, I heard you wrote a book,
right? I did write a book or or a new
book, I should say. Powerful moments,
short stories. Okay. Which is an there
there is an interesting history to my
short story writing, which is kind of
instrumental in understanding how this
book came about, how my two prior books,
food forthought one and two were
published.
It was at some point uh I don't know how
many years ago where I just had a
feeling inside of me that I wanted to
use my writing to empower people to
uplift people
to give them
positivity. You look in the media online
elsewhere there's a lot of negativity. I
just felt like everything negative about
cholesterol you'll find not enough
positivity. I know it sounds like so
basic but that was the feeling I had and
I started a column called food for
thought in the yat a weekly column just
writing short stories in fact I had a
friend who told me Yity I read your
column when it's three paragraphs if
it's anything more I will not read it
like the idea was for it to be short
true sweet to the point and with a posit
with a message it has to have a message
something to take away. And I just
started writing and I would look for
stories. I would look for them in inarim
and kaidesh. I would look for them in in
books. And then what happened was in
short order people started sending me
stories. I wasn't even soliciting
stories at that point. But people were
sending me stories and people would say
you know what I have a good food
forthought story. Like when people would
tell me that I was like okay so you you
understand what I'm trying to craft. it
was a
brand. Um, and that meant a lot to me
when people started calling me and
telling me that they have a story for
me. That was a validation. I said,
"Okay, I think we're on to something."
And the way it appears in the paper
every week is as a short story in a box.
And some weeks I'd have two stories,
three stories, four stories. And people
would ask me, "Why don't you just make a
full page of the stories?" And I said,
"No, there's a method to the madness.
It's short and it's in a box. people
don't feel overwhelmed by it. Even if
they don't have time to read anything
else, because people's attention spans
are getting shorter and shorter, they're
gonna have time to read this. Um, and
this went on
until I decided to compile them and add
new stories into one book and then
another book and then this book. And I
believe that over the years, the stories
have only gotten better and better
because I've become more selective about
what type of stories I'm going to
publish. stylistically it's similar to
the food forthought series. Yes. I think
that though the selectiveness as far as
the stories are concerned like I said I
just became more picky. A lot of gulam
stories start sounding similar. So if I
have one story about a god and then
another story that's very similar in
nature about a different god I probably
won't publish it. I want something
fresh. I want something new. You
mentioned also truthful and authentic
and I think it's a big thing today.
100%. So how do we go about that? What's
is there process like what how do you
determine the variety a great story okay
yeah I can't asker if it really happened
he's not here now true so older stories
you can't do anything about it you try
your best if you know that it's
published somewhere in lash and kaides
in a safer you'll look it up um but
stories that happened to contemporary
people I'll always track down the source
okay in fact very interesting just
recently there was a story that made the
rounds it's not important what the story
was and quite a few people asked me did
you hear the story about so and so I
didn't see it in food for thought why
didn't you write it and what happened
was is that I called 10 different people
I even spoke to the person who shared
the story on the Kavaser hotline I
tracked him down and I asked him who's
the source of the story and he himself
cannot point me to the source of the
story so I never wrote it even though
it's a great story and it made the
rounds but so be it. I'm going to try my
best. And I'm not saying I'm perfect.
You know, you know the way stories are.
Even the person who it happened to will
tell it over differently than someone
who's watching the story happen. And you
can only try your best. But what I do
try when I write stories is to take
notes when the person is telling me the
story. I'll write it up and then I'll
email it to them to review if I can. And
this
way the stories are are are as accurate
as possible. And these stories and
powerful moments um are about real
people. And what we did was here like I
did in food forthought too was put in
pictures. If you look in the book you'll
see pictures of some of the
gdylum and some regular people. Um I
have a story in here about Schlleid Dax.
We have a picture of him as well.
Um, that's actually kind of unique. Most
of most of the uh many story books don't
books don't help. Yeah. You know, but so
the idea is the pictures help make it
feel more real, more real. It it it
draws people to the story. Tell me who
you describe me who you think your
audience is here. Who Who's the target?
Who would appreciate these stories?
Any really anyone. Men, women, children,
brim. I hear from everyone. I I'll tell
you something interesting. You're
talking about audience.
The biggest compliment I get is when I I
hear from very prominent people, we're
talking about leading Russia, Shiva
Gdylum, who tell me that they read the
books. Sometimes I'm taken aback. Um,
one of my biggest fans who's not here
with us anymore was Raoa Goldberg. Rao
Goldberg was a mag of Toronto. I did not
know him at all. One day I got a phone
call.
uh he had an issue with a story I wrote
in the newspaper that is and uh and he
gave me some kind muser but then he was
mazaki he said the reason I'm calling
you is because I read your stories every
week
now for those who didn't know him and by
the way I I never met him but I spoke to
him many many times in fact tell you
something interesting on my phone which
I don't have with me on my phone I have
a voicemail that Rabbi Goldberg left me
in 2018. I never erased it. He called me
to thank me for a a story I wrote that
he felt was very very important and he
was just calling to give me and I never
erased the message. It meant so much to
me. Raise Goldberg is a person like Pik
Puma. So he learned Tyra the whole you
want to hear something interesting about
Goldberg and this is a story I once
wrote. I don't know if it's still there,
but his he lived in
Toronto. His address in Toronto, when
you typed it into Google Maps, what came
up was a picture of his house. I think
it was August, whatever year it was, it
was Bayman. In the picture, you see
Raisha Gorick sitting on his porch with
a pile of next to him on Google
Maps. And there was something I wrote.
It wasn't a story per se, but it was a
point. Everyone knew Raise Goldberg
Bazman would sit on his porch with his
swarim next to
him. And I brought out a lesson. I said
like
this. If Google Maps took a picture of
us at any given time, what would Google
Maps find us doing? Raisha Goberg,
Google Maps found him sitting basim and
learning. It was a masahill. You know
you say kazal tell us there's an ina
there's an
isn't what what are we doing at any
given moment so that was a lesson that I
once brought out but goldberg was a
tremendous source of here he is
tremendous
uh again someone who spent his days
learning again those who know him who
knew him won't be surprised he had an
unbelievable aava I can't describe what
it was like and here he is calling me
and telling me to keep writing stories.
So people like that uh really spurred me
to keep on going and the fact that
people still send me stories
um just a tremendous and I should say
that I didn't invent the genre of short
stories. It's not you know I didn't
reinvent the wheel. There's someone
named Rabbi Pesak Cron who I believe you
know quite well. I've heard of him.
your father-in-law kind of was a pioneer
in that. Um, Rabbi
Spiro, my good friend Rabin Pzanski,
they they write short story books that
are bestsellers. Make sure that you have
every one of their books. Um, what I do
a little differently is that a lot of my
stories in this book, not my stories,
but stories that people give me are
vignettes that maybe would not fit in
other books. Some of them are shorter,
some of them are more to the point where
the lesson is almost as important as the
story. And so you could pick up this
book, Powerful Moments, and turn to any
page and you'll be inspired by a story.
You could read it. There's no, you know,
you don't have to read it al
uh like I called the subtitles, stories
to ignite your spiritual flame. will
walk
away feeling better about yourself,
better about your mission,
uh better about your clarity of being
shay, about using your time wisely,
whatever it might
be. That's the goal of you organized it
according to topic. Yeah, it's organized
according if I need to come up with a
speech and I need a good vignette, I'll
be able to find something to connect to
a topic. Hopefully, you'll be able to
find something. Um, talking about
validation of people reading the
stories, every yam nam I get a call from
at least one RV. I need a nila story. I
need a kidre story. And I always say,
how many kidra and stories are there?
That's like hard. Um, but people do call
me often or email me and say, you know,
I'm speaking. Do you have a story on
this and this topic? And I try my best
to share, you know, what comes to mind.
I'm not so I'm not so good at finding
stories on topic. Actually, my brother
Rab Hershel is much better at it than I
am. And I should mention my brother for
a second
because besides the that he gives me and
the fact that he's a a prominent rough
today, a
magnify knowledge and stories. If I ever
run out of stories, I could just pick up
the phone and call my brother and he'll
probably take care of me for a few weeks
till I get new stories.
But um my brother's a tremendous role
model in my life. And I hope I'm not
embarrassing him by saying this because
I'm not saying I've lived up to his
stature, but having an older brother who
who is a and such a with tremendous
insight, clarity, just his smarts, his
intelligence, it made a tremendous
impact on my life. I would I would say
that in my formative years having an
older brother to look up to. He was
probably the most influential figure in
my life. So I'm I'm very fortunate to
have and I only have one brother. So I'm
not worried about any of my other
brothers being jealous. And my sisters,
I think they're okay with it. They're I
look up to them also. But my brothers is
we all look up to him. And uh and I'm
very grateful to him for his guidance,
for his for his stories, for for
everything.
Rabiger, this has been
fun. I I mean, I think this is, you
know, it's wonderful. Look, it's such a
close to be able to do something
professionally where, you know, you're
connecting to so many people. You're
making a genuine difference, right,
everybody? There's no question about it.
Um, there are diff very different
methods of creativity and reaching
people, writing, music, which by the
way, we could talk about also. Oh,
that's right. You used to be you were on
an album, right? You I was. So I know
it's we all we're we have to wrap up
soon but just tell me a little bit about
your musical. It's very interesting.
When growing up I had a passion for
writing and I also had a passion for
music or maybe it was the other way
around. I don't know which one was
bigger. I love music. I'm I'm not going
to sugarcoat it. I love music from when
I was a very very young child. And by
the way I attribute a lot of that to my
brother also. My brother has a great
musical ear and he introduced me to
to music at a very young age. I grew up
listening to probably Morb David a freed
reesh which my brother was a huge of um
Miami boy choir and the music of AB
Ratenberg Journeys Vegas later lean
things like that. I was growing up post
kalbach you know pre- today's music I
would say those were the five main
musical influences
um when I was a young boy my brother
used to actually take me to the reges
kumzen on kalamoid in ribbab's house in
flatbush later in ribbl's house and he
gave me appreciation for that authentic
music of ribmo brazil which till today I
I I can't get enough of so I grew up
loving music. In fact, you're going to
laugh at this. Here's a tidbit probably
most people don't know about my career,
so to speak, started when I was a four
years old. And my mother's very close
friend, Cheryl Noble, was producing 613
Torah Avenue with Mrs. Rifka Newman. And
there was there was an opportunity
presented. How would you like to appear
on 613 Torah Avenue?
So, at the time we had records in our
house and I remember I was very scared
because how are they going to squash me
to fit into the record? Yeah. I remember
having some kind of thought, but then
they explained to me that no, it's it's
it's fine. And there's a line on 613
Torah Avenue, I think for the
album, where a cute little boy says, "If
you please some Ellie Delhi, canals made
from
matselli." And that young child is yours
truly. So that was the
start. Um, not really music, but I guess
that genre. And um, later on another
funny story I'm just thinking of. I
loved a freed like I mentioned and uh
around the year
one was the album of the time and I felt
that uh I should be singing with Aram
freed right I mean it's only right right
so I took a cassette tape because that's
what we listen to then and I put it into
a tape recorder and I think I put tape
on top of that little tab in order to
allow it to record and I think that
album had I think the song that I
decided to sing was Yahu
And I started singing because I was
going to sing with a freed without
realizing that no I was singing over a
freed. So we had around a year one with
a freed and a little
yetihizer by. Anyway, to fast forward,
when I was a bucker in Camp Sole, a
friend of mine, Represki Slamitz and
later Rabies Jagger, Represki Gross and
some others, we got together and we
created uh a nonprofessional album of
songs that we composed and we sang and
we sold it in Campfort,
Sedaka, and we did it for several years.
And after the third year, I was always
the creative type and thinking big and I
I was saying to myself, some of these
songs should really be on a professional
album and maybe even we should sing on
the album. But I took the cop I took the
album, I made copies of it, and I mailed
it out to basically every Jewish music
producer in America. Great. Could you
imagine? I was here. I was a bacher in
my teens and every producer, every
singer who I could think of and before I
knew it on my home answering machine, I
had some messages. No cell phones in
those days. And one of the people who
left me a message was Rabendi Werigger.
Rameni Wiger of the Wordiger
Mishbahame brother of David, son of
Ribdavid Wiger, a Balmanagen par
excellence in his own right. Mendy is uh
fantastic and he calls and says he's
Rendi Word from Aderret Music. Uh he
loved the album. He would love to speak
further. I I couldn't believe it. I was
I could not believe it. I thought it was
it was a fabrication. Anyway, to make a
long long story short, I ended up going
down to Rameni and I met him and he told
me he loved the sound of the album,
which we call Tlas. It wasn't my name.
It was uh I think it was Islam what's
his name and um he said this is really
great it's yeshiva music how about if we
produce a professional
album I was tickled pink and I remember
going back to yeshiva now it's that
mendy whiger agreed to produce taklas
professionally
um I still can't believe he did it by
the way and he got schlami zigra as the
ranger and this is going back it's not
going to happen it's not going to happen
it happened in fact we have it right
this album right here, Tas. And uh I
sang on it with three others. Um two of
my compositions appear on here. This is
awesome. And what year is this? Like how
long ago? This is
2001. So in September 2001, at the time
of
911, I recorded the vocals. Um and then
the others recorded their vocals and I
sat with Schlame Ziger. chose the songs
and he wrote the arrangements and we did
harmonies. Um I remember Whartiger who
today is a a famed Balmanagen and one of
our favorites uh actually sang in the
choir at the time. I don't remember how
how old he was. Um it it was amazing
experience.
So there we were we an album came out. I
I went to learn that sukus and the album
came out while I was a bachis. Did you
still see this as a as a hobby or did
you potentially think this might become
a career? So, it's funny. I never really
saw it as a career. First of all, I
never thought I was really good enough
to become whatever it is that you
become. I don't know what you become.
Number one. Number two, I didn't
envision myself as a performer.
Um, you know, there's something I like
to
say. Any bucker growing up
today sinking into his deodorant bottle
in his dormatory room, you know, belting
something out thinks that he's going to
be the next Schwacky or the next younger
or whoever it is, you know, a freed the
Davids of the world and the other young
now young singers. How many people wake
up in the morning a
bacher and say that they dream of being
the next Rabbi Pesakron or the next
Rabbi Nsen Sherman? How many people wake
up in the morning and say I want to be
the next Rabbi Nelson German? I don't
know how many people. There aren't so so
many writers. It's unfortunate. I think
in order to have readers which is in the
best interest of art scroll I think we
need to cultivate a young generation of
writers. Good point. Um, it's not a
strong
point,
but you're asking me would did I ever
think of going into music? And the
answer is really no. But I still I still
love music. I love it. I listen and and
um came through on your Inside Art
School episode with Joey Nuke with Joey.
We sang. By the way, can I mention
something funny about that?
Joey came down for an interview. We
discussed nothing beforehand about what
we were going to be recording. Right.
Certainly not the books he's written for
art school because he hasn't. No, we
actually interviewed him because he
worked on a project with the Rabbi Tran
book. He did a video. That was
So I sit down in that chair. Joey sits
down here. His guitar. Yeah. I told him
to bring his guitar, maybe play for us.
And you were fiddling around with the
cameras.
And I said to Joey, "This is like a a
baltashkas. You have a c a
guitar. Let's sing a little." So he
pulls out his guitar. You know Joey,
he's the most easygoing, sweetest guy
around. And he says, "Of course." So we
start singing. And you stop motioning to
me from your window that this is really
beautiful. Keep
singing. And this was totally impromptu.
So Joey and I are singing and doing
harmony and this and that and you motion
that you're starting to film. So you
started filming and that's why that
episode of Inside Archal starts off with
us singing. It was totally unplanned and
that's why if you go back and watch it I
laugh and I say to Joey, are we really
doing this? I meant that
sincerely. Where did this even come
from? And we ended up going through the
whole interview singing and talking.
Anyway, it was so much fun. Great. It
was it was a lot of fun. So the the
medium of writing is definitely
something that I've put my heart and
soul into and I cherish it and I
appreciate the opportunity
for Arts Girl to publish this book. And
I don't take it for granted I I wrote to
Rabbi Brander and Rabbi Sherman and
Rabbi Zlowitz. I don't take it for
granted that just because I work here
that they printed this book. I'm
humbled. I'm honored that they agreed to
do it. And I hope that people are
inspired by it, by the stories. And if
people have more stories, I'm always uh
open to hearing them. But it's uh it's a
great opportunity and I I appreciate the
opportunity to speak about it.
This has been so nice. It's you should
only be to continue to use all your
talents, your creativity. Thank you. And
to affect so many people in Kalis to
inspire them. Thank you. I appreciate
that. Thank you again for everything you
do for Kalis. Thank you for inviting me
to invite you to be on your show. This
is so much fun. We have to see if the
next inside art scroll if I just going
to take over because yeah, listen. I was
going to say that you shouldn't do too
good of a job because then I'll be out
of a job. Exactly. Well, I I think you
did a fantastic job. So, if I'm ever not
available, we know we'll see if you send
emails to Rebecca about how great the
episode was. Make sure to tell them that
the host the guest host is Thank you.
Thank you for facilitating this
conversation and thank you for having
me. Thank
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you. Heat.
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