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[Music]
Hello everyone and welcome back to
Inside Art Scroll. Today we are
privileged to be joined by Reb Elli
Stfansky of Eritis. Thank you Rebelli
for joining us. Thank you for having me.
Famed Dafi mager among many other
accomplishments. So, I'd like to get
right into it. Your Dia Mijir, which is
now
worldrenowned, recently ran some kind of
promotion of some sort, giving out art
scroll Gammoras to get people to join
your shar. And since we're in art scroll
territory here, we'll start off with
that. What exactly did your sheer do?
And what could you tell us about how
your offer of giving people free garumas
for them to join your shar compelled
people or propelled people or influenced
them to join your shar? Well, first of
all, thanks for having me. Thanks for
the tour. An amazing
facility. Beautiful. Um, there were a
bunch of guys from the shar that wanted
to do something to give back and uh
bring more people into learning. They
came with they came up with the idea to
um give them an incentive, give them a
gamarra and uh it was basically a guy by
the name of Yasi Klein from my Nano Gans
helped him out a lot and a bunch of
other guys they got together and um
started promoting this idea. give a free
gumar, come join the shir, you'll enjoy
it. Free gumar and that's how uh it took
off. And Bar Hashem, I believe we gave
out close to 1,800 gumaras. Wow.
We gave out over a thousand art scrolls
and then different other gumaras as
well. But tremendous, it was a
tremendous uh push and uh we're getting
tremendous feedback. And these are
people who committed to join me. You
have to commit. You have to watch two
three shir I don't know exactly the
amount but you watch the sh and if you
don't like it you move on you like it
you continue and
bashem you know 30 days after that
promotion most of these people are still
on so it's amazing we're seeing
tremendous jump in numbers but it's
unbelievable your shar has experienced I
would say since really since the cas an
unbelievable growth both in the people
who are watching you now live and those
who listen to your recordings. I don't
know if you remember, I didn't speak to
you about this before we did the, you
know, started the interview. I spoke to
you a couple of years ago before you
were so famous. Do you remember? I
reached out to you before the CMAS. I
was putting out the magazine for the
CMAS asked me to do it and I reached out
to you at the time because I came across
your 8minut Khazara. That was you. That
was me. Oh, okay. We didn't even make
that connection. You remember? Yeah. and
we had an article and anyway we we so at
the time you weren't as famous as you
are now I guess a lot of promotion and
advertising helped and also the
tremendous increased interest in Dafomi
in general has brought many more viewers
and listeners to Major Magir including
yourself um and it's amazing to for me
to watch I remember when I first
contacted you a couple years ago till
now how much uh your popularity has
grown and it's a big for you to be able
to be Marbit's Tyra on a daily basis to
so many people and uh we'll get into
certain
signature characteristics of your sheer
and things that you do to really
people's interests and keep them
engaged. Um but before we do that I'm
sure I want to I want to jump in here
because you mentioned there's uh so the
name of that publication is a so I want
to tell you a beautiful thing. Um, so we
were discussing. I I didn't realize it
was you and I was all excited. I
remember I was on in the safari. I was
in the middle of the jungle and you
called me and I think I was there.
Pretty sure. And uh I was like, "Wow,
I'm going to get a free advertisement in
this ham and it goes out to the 100,000
people on we printed 150,000 copies.
150,000 copies. Unbelievable. How could
can't get any better." So I was all
pumped. Wow. the eight-minute daff is
going to take off and everything and
then the the public you I spoke to you
said the publication is way too big and
you had to take out all these things. I
called it my father and I said, "Okay,
listen. I understand if I have a
monetary loss
because and everything, but how do you
explain a loss over here? I could have
gotten from I had a thousand uh viewers
on the 8minute d and I could take it to
10,000. How do you exp how do you how do
I deal with that?" And my father told
me, he said, "Whatever that number is
supposed to be, that's the number you're
going to get. It's not going to make a
difference." And so because I wasn't in
the publication, I said we have to do
something else. And it turned out to be
a big braha. The numbers they grew. It
was it was unbelievable. So I mean you
just it goes to show that you think it
comes from here but it comes from
another place has
plans. It it is true that we cut out a
lot of material because the magazine.
Now you have kota, don't you? I'm not
sure but but apparently you forgave me
because you came anyway for the
interview. So, but it's you know, it's
beautiful. It's nice to see the growth
and what you've done. You mentioned next
time. You're going to get me next time.
Yeah. Yeah. 100%. If I have the to do
it, great. No question about it. Um and
it is true that you despite the fact
that it didn't make the katim, you went
ahead and you did all these creative
types of things to try to draw people
in. Um you mentioned your father. Take
us back to your youth. Where did you
grow up? We know that you live in Ramat
Chameish now in Aritzel. You weren't
born in Aritzero, were you? I was born
in Lakewood. Okay. And uh there's not
enough time in the interview, but
basically we lived in Long Beach in
Farway. I did a I did the Dora thing. My
father's a Rebi in Chayash
um Boro Park,
Flatbush, Kensington, Eritis, a few
trips to Israel back and forth. I
learned in uh yeshivan in Israel which
is a high school in Israel. Then we made
our way back to America. So when you say
you you you learned in yeshivan that's
ma initel right now I was told tell me
if I'm correct that you learned by the
left correct absolutely one of the right
what grade what equivalent grade would
that have been? Uh that's 11th grade. He
was the sheer gimmel of uh panovich and
that panova
they put the words and uh lemon was the
parallel share. So they gave the two. I
was lucky to have he was Did you realize
at the time that your rebi was one of
the No. No. Lean was considered from the
then was considered the best mag.
He was he was older and everything but
he
wasn't pictures sort of but people
didn't go to ask that sort of thing but
he was a phenomenal mager. It was
unbelievable to learn by him. Would you
say
that formed your in any way or was that
did that happen? I was I was younger. I
was younger than everybody else. He
picked on me a lot. Mil
goki, you know, I was younger and not as
good as the rest of the guys in the
year, but uh it was it was a great
experience. Even though you were an
American kid in an Israeli yeshiva, you
were able to acclimate well. I was yeah
I picked up Hebrew pretty quickly and uh
and it wasn't easy and I wasn't from the
better guys in the shar but what
happened then for bass medish what
happened the next I learned in pic for
two years by mayor stern and then from
there I did something crazy I went which
is not acceptable really but was great
for me I went from pic to
Berlin and then the mirin
to so and at that point would you say
that you had a a tremendous Kishmak and
learning. Did you see yourself as a
majir? What did you view yourself at
that point? So my father my father is a
is a big massman. He learns all day
night.
Um he wears tal and fill and you know
he's a serious he's from from the from a
very young age what two three years old
whenever I remember he's always with the
gar learning all day long. So I
obviously I wanted I looked up to my
father and I wanted to learn but I
um I have a different personality than
him. um a little a little bit wilder and
you know the ADD or whatever it is and
it wasn't I tried I tried to you know I
learned in Kylo for six years it just
wasn't it wasn't where was that where
did you learn I learned kerlin I learned
in stroll for three years in the mirror
mh um it
just never lasted you know I tried and I
pushed myself and I I wanted to do this
but I didn't find my niche you know it
wasn't at any given opportunity, if
there was a ski trip or something, I'll
just I would book out of there and run,
go skiing. So, and I realized, hey,
maybe this is not for
me. So, my father wasn't very happy, but
left Kyle and uh went to work doing
in the beginning, I was doing catering,
dabbling in real estate a little bit. Uh
rent, where were you living at this at
this moment in time? Moved to Chicago.
Okay. moved to Chicago and
uh started opened up a a catering
business and uh was doing renovations. I
learned how
to be an electrician, a plumber, you
know, I was doing physical labor. The
the idea was to eventually go into real
estate and know the business from the
bottom up.
So, can I ask you a personal question?
At that Sure. At that point in your
life, were you were you committed to any
serious Tyra learning on a on a regular
basis? Um, yes. At that point, I was
giving a shar. I actually did the Afiami
cycle as a majir. So, I did eight years,
but the shar I don't want to tell
anybody, but the Shir only had about
five to six people for eight years. It
was very stagnant. By the way,
most Amal used to be like that. It's
only a recent phenomenon that people
have hundreds, thousands watching,
viewers, listeners, right? It's a little
shadas and uh my brother-in-law's father
uh came over to me one day and just
said, "Hey, Ronnie Shabbat, you want to
give us a shar?" And I was like, "Shir,
okay, fine." You know, prepared an hour
or two. Wasn't, you know, didn't take up
the day. Mhm. And uh yeah, so I was but
I I really was hoping for more and
learning was always in the back of my
mind, but okay, it didn't work out.
Maybe one day. So this is how many years
ago are we talking now that you're
giving this year? You're you're running
a catering business. This was uh at
least 15 years ago. About 15 years ago.
Okay. And what was the next step in your
journey? So then um I grew a successful
real estate company, bought a lot of
real estate and managed it and you know
that sort of thing. Had a lot of
employees, built a lot of homes.
How did you go from being a caterer to
owning a lot of real estate? I imagine
there's a I want to go into that.
There's a transition there. Well, so I I
was flipping a lot of homes. I I was
good at renovation. I was renovating,
buying uh dilapidated homes and
renovating them, flipping them. And um
it's a long story. I don't know if you
want to go into it,
but a guy came over to me during one of
the weddings. I was running a wedding
and he said, "I have uh 2,000 units in
Indianapolis. Are you
interested?" And uh I said, "How much?"
He said, " $65 million or something."
And I was like, "Are you crazy?" You
know, like I'm doing a couple, you know,
$65 million. I'll see you later. And you
know, I just kept on asking people how
their chicken is and you know, and uh
that night I went home and I was like I
I rehashed that
conversation and uh I started talking to
myself and
like why not? What's why can't you do
2,000 apartments? You know, you could do
a 100, you could do 200. And I started
going through this whole thing, this um
basically thinking out of the box of how
I could do 2,000 apartments. And the
idea was to if I could do a
hundred, it might be difficult, but I
could do it and I could borrow money and
get a loan and
um why don't I just treat the 2,000 as a
hundred, you know, just pieces, another
100, another 100, and um I started
working on that. I called up the guy,
said, "I'm interested." Drove down there
with my minivan. The guy looked at him,
he says, "A guy in a minivan? He's going
to buy this property." He says, "No, he
has other cars. Don't worry about it.
you know and
uh we um so basically I went around to
people sh you interested in 100 units in
Indianapolis sure what's your experience
I don't really have but I'm done you
know and I started selling it off and I
had to quit my catering job I took a big
risk quit worked it worked it for three
months and it worked out so you you move
into real estate
and you ended up in at some point. What
how did that happen? Okay, so we had we
built a very nice home in
Chicago, 12,000 square ft. It had the
elevator and had, you know, I don't
remember it was like 12 bathrooms,
maybe. Crazy stuff. My wife is an
interior designer. Um, she designed
every bathroom with different granite
and my guys from my company, they built
the house. was incredible house, 12ft
ceilings, the whole thing. We moved in
and I started thinking about it's like
what are you doing? You have this big
giant house, you have all these fancy
cars, successful business, but where
what do you have to show for up there?
How's your bank account doing up there?
It's pretty
weak. and you know rehashing this and
like a midlife crisis kind of thing.
Mhm. Pushing
40 and um I have nothing to show for it
if I died today. So I have all the stuff
I'm not going to benefit from it. So I
need to start investing in my bank
account up
there. Spoke to my wife. My wife said uh
I said something about Israel. She said
Israel. I I don't remember. And I said,
"Okay, let me check it
out." And I came downstairs like an hour
or so later. I said, "I bought tickets.
I'm going to Israel." She said, "What?"
"Yeah, going to Israel. I got to check
it out." "Okay, see you later." Came
back a few days later. I said,
"Uh, I was
inabh and
uh I like it. It's cool." I saw
some throwing a ball with his son, guys.
a beard that sits is hanging out, but
he's playing ball with his kids. It's
like well-rounded people. It's a great
place. Only to find out later, Simka
told me he's never played with his son
before and never
after. Anyway,
so a couple weeks after that, we were on
a plane, we moved to Israel, left
everything behind. We came with 12
suitcases to Israel. Most of our stuff
is still in Chicago now. Yeah. Never.
I'm just curious. You felt that whatever
rous growth you were seeking, you
couldn't tap into that in Chicago. You
had to move to Tisro for that.
You know, Chicago is a great place, but
I felt that I was in some sort of race
almost like building another house,
building my this friend is building a
house and this friend is driving that
car. It's a struggle when it comes to
these things. Everybody lives in an
apartment building. Not everybody, but
95%. You know, we live in an apartment
building today on the fourth floor in a
apartment that could fit into one
bedroom in our house that we had in
Chicago. And that's how people live.
Nobody's showing off. Oh, my apartment
is better than your apartment. It's just
nobody cares. You know, we're talking
about Nakman Seltzer. Nakman Selzer came
over to me when I first moved there and
he says, you know, Ellie, I got to tell
you this Camry that you bought and it
was a 10-year-old Camry. He says, "It
doesn't pass here in this neighborhood.
It's too fancy. What are you doing?" He
was serious. I was shocked. They said,
"What? I left my Lexus. I had the newest
and the top model. I left it in our
stroll. I could have brought it here for
$2,000 and you're making fun of me
driving a Camry that every kill guy in
America drives." He says, "It's not the
way to do it here." So I said, "Okay,
fine." So I went and I bought my Lexus.
I just You're going to make fun of my
Camry. Might as well drive a nicer car.
Exactly.
That's But he's right. In in the
neighborhood, people are not driving,
you know, nice cars. It's just not a
thing. Corola this
old so the focus is a little different
over there I'm not saying it's perfect
and every place has but in terms of
learning like the way the shar grew so
these guys from the neighborhood they
came over to me like I was doing this
synopsis 8 minute uh was really I was
doing all seven daf in you know in 45
minutes on a Thursday night and the guy
said hey why don't you start a shear so
I said okay but who shows up to this
year guys that knew how to learn good
learners sat around the first day we had
seven guys more than I had in Chicago
and then the second day was 10 and it
grew very quickly you know people are
thirsty for learning and this was how
long after you moved here to
h probably three four years now just
before we move on I'm intrigued to to
learn how did your wife deal with the
move to adjustment culture cultural
differences and so on and your children
how it didn't impact that's a very good
question
Um, she's not adjusted yet. In her mind,
we just had to buy a house in Chicago
to pacify that. You know, she want she
wants to feel like she has something in
America. We never met Aliyah yet. We're
there for eight years and she thinks
she's coming back one day, you know, and
we might, but right now we take it one
one day at a time and it's very very
difficult. Her whole family is in
Chicago. She has one brother Rashiva and
Sarin Mishi Freeman and so she has one
brother she has cousins but you know her
parents excuse me her parents are
are in Chicago her sister sister-in-law
or brother you know so they're mainly
over there so it's an adjustment and
your and your children and and those
type of yeah some did better than others
they picked up the language and
um the ones that we thought would have
the hardest time have the best time they
still they all miss America they you
know you come you come back for time we
come back every summer for a few weeks
and every pes we're back besides during
co but yeah so you're there you you
start a year and at that point it's
bigger than what it was in America but
it wasn't what it is today so what what
happened in the interim
what happened was that I I decided to to
start if we're going to start a share I
might as well use some of my business
experience with the
shear. So I came up with you know
different ideas and I have to say that
one of the biggest nissim is that the
guys in the shar till this very day so
many of them are such a big part of it.
The the original guys they all have
full-time jobs but they they give over
hours every single day. So it's a really
it's a it's a team effort and they all
bought into it from day one. They saw
the potential and they saw. So I would
come with charts. I would come with
pictures. Try to make it interesting.
Good coffee. I figured, you know, the
guys need to have a coffee. They So we
went and bought a nice coffee machine.
Anything to make learning more fun, more
exciting. And you were giving the share
the same time every day. Every day. And
till this day, we do the same. 7:15.
7:15 in the morning. And you were giving
a full length share, right? Plus your
8minut. Plus the 8 minute khazar. And
the 8minute khazar. you were doing
privately recording and then releasing
that. Correct. Right. And editing. I
would edit the 8 minute and I'll do it
in Hebrew also.
And we should mention a lot of the
posters and pictures that you use which
you became famous for are diagrams and
charts that you yourself made. I know
you didn't bring any of the
paraphernalia with you today, but anyone
who has ever seen your shar has seen how
you really I'm not very artistic, but I
try, you know, little I use word
document and I put some lines together,
you know, whatever. Anything to make or
if there's a funny picture I find on
Google that has to do with the do or,
you know, anything interesting that will
wake the guys up a millshshire something
say, whoa, why do you bring the picture?
Oh, interesting. You know, giggle a
little bit and we we go right there.
Good
morning. Today's shar is sponsored by in
honor of our I got to show you what they
ate in those days. It's galdica galdica.
Unbelievable stuff. I don't want to ever
forget this kout. It's big stuff. It's
very very stuff. And we talk about it a
lot in chass. We're only going to do
this once.
I kept milk for over six months to get
it to the right consistency.
This
is sour. Should be sour.
I have a piece of
bread. That's mish mold
mold. Unbelievable mold. And now we're
going to
take we're going to do this.
Yeah. Volume. The smell.
Let me let meing brings here the invice.
It
says that the the skull was floating. So
it's a little bit not too much. At what
point did you feel that the shear took
the leap to the next level where it's
wow this is this is something bigger
than I ever envisioned. We prepared a
lot for brahas. We knew that the
beginning of shas a lot of guys are
going to come on and we wanted to be
ready for that. So it a year before we
already started going into preparations
for brahab. One of the things we did is
we built a building just for the dafim.
It's called measy. It's a large room
with TV screens and and good coffee and
different machines and stuff. It's like
a man cave for
Tyra. So but it has regular minion all
the time or is it just for the shear?
It's all based around the shear. the
minion chakras before the shar main
chakras after the shear and eventually
we have a kyle mdy kyle which is going
to move in there we can't use it right
now we gave it to yeshiva but as soon as
they move out we're moving in there's a
she at night you know it's all about
that we have the art scroll shassim
right in the front cuz we didn't have
room for bookcases the bookcases are
next to kaidesh so you have araidesh ars
on this side arm
Now you moved to Israel. You're
basically giving a share. What happened
to your real estate business? What
happened to
Parnosa? I'm sure uh people are curious
to know what's the secret to right to
doing that. Well, I I used to fly into
America every every month for three four
days at a time. And as I got more
involved in the
DAFF, it became less frequent. It was
every two months, then every three
months. And Bam. I have a great partner,
Beny Friedman. Not my brother-in-law,
but he's a guy from Chicago with the
same name. And he does a phenomenal job.
And it's I have I've been talking. I
really believe that the less I mix into
my business, the better off the business
is. But it it took time to build up. I
you know, it was an hour a day, two
hours a day, three hours a day. I was
learning four. built it up until the
point where there's hardly any time for
the business. I'm on top of it somewhat.
You know, I speak to him I try to speak
to him once a day for a few minutes just
to see what's going on. But he he he
runs the business. Now, I'm going to
play the role of cynic for a second.
During during many of Yeshu that I've
heard, you're you actually watch watch
listen. Really? Yes.
I listen on a daily basis. I listen to
Borenstein here. I'm a me member of the
Kabur but I love I love him. He's a
great guy. Repurly is phenomenal. But uh
you got to learn the daf several times.
So we get a taste of MDY. Is he going to
be here also? We'll see maybe if he sees
you're here. Rurley knows he's invited.
So
each year she like rips yours and so
many others each have their own flavor
and are accomplishing the ultimate goal
of getting people to learn more. That's
at the end of the day, which actually is
a perfect segue to what I wanted to ask
you. You on your sheer
unabashedly almost plead with people to
learn more. You tell people to learn
more. You encourage them in a in a
phenomenally positive way. But the cynic
will say rebell. It's very nice for you
to say that you know you have a
successful
business is there. It's very easy for
you to tell people spend more time on
learning and less time on business.
Meanwhile, many of the people watching
you and listening to you are thinking to
themselves, "Are you serious? I'm barely
making ends meet. I'm trying my hardest
and uh I just don't have more time in my
day." So, what would you say to that
cynic who says, "Rebelli, who are you to
preach to us to learn more in your mat
if it comes
easier?" It's a great
question. So, let me ask you, during CO,
we were all locked in our
homes. People weren't going to work.
What were they doing? They're sitting at
home. What were they doing? They were
learning. They don't have where to go on
vacation. What are they
doing? They're not busy with alasa, but
they're not learning. Why not? Here's
the situation. You're like Ellie
Stfansky, so to speak. He he doesn't
have to earn a living. So, why is he
learning? But the point is, really, you
don't have to learn all day.
there. Everybody has those 45 minutes in
the day that they could they could
sacrifice so to speak. They could
dedicated to Tyra. Why not another 45
minutes? You don't have 45 minutes.
Anybody that's that busy with that
doesn't have 45 minutes, there's
something wrong. That means they don't
they don't really believe. If you think
you have to work 15 16 hours a day, then
you don't have it right. You have to
work. I'm not saying it shouldn't work.
You have to earn a parasa, but there
must be a time in the day. It's better
if you do it before you go to work. If
you can't do it after, but there has to
be 45 minutes. But yeah, people tell me
that big. So that same guy that tells it
to me, I'm looking at him. I said, you
didn't you didn't you weren't at work
for a year. You didn't go to work.
You're taking the check from from the
government. So did you sit down and open
up a gumar once during that whole year
during co
So it's easy to it reminds me of a m you
know a guy came to I think it was the
somebody came to said I'm a water
carrier it's not fair these guys are in
k they earn as much as I do sitting and
learning so says what do you know what
could you do what could you learn
no so what could I could read okay here
take it to him and read so he went to
the medish and he started reading and
reading and after an hour he got sick
and tired of He said, "I'm done. I want
to do my water carrying." But listen,
the point is not the whole day. Another
half hour, another 40 minutes, another
hour, hour and a half. Take it slowly.
There's always time in the day. Always.
You could always instead of watching
those YouTube videos, whatever it is, or
these interviews, learn Tyra 100%. Now,
as far as your preparation, how long
does it take you to prepare for an
average year? All day. Really? So it's
constantly on your mind the next days do
constantly. Constantly. I get
up somewhere in the three area cuz I
give it a share at 7:15. So before 4:00
I'm up and I go to sleep at 1. All day
I'm doing the DAF, but I sleep in the
afternoon. I take a quick nap. Uhhuh.
And that carries you through that. Yeah.
and's commitments, other events. Do you
just cut those out of your life because
you're committed to the DAV? Yeah, a lot
of it is unfortunately not there. I
don't vacation anymore like I'm supposed
to restaurants with the wife, you know,
a lot there's the sacrifice because
there are a lot of people uh relying on
it and it takes me I'm not that good. So
it takes me a lot of hours to prepare.
When you say you're not that good, what
do you mean that besides you're being
No, I don't. I'm who I am and I'm not
I'm not the biggest bishian in the
world. I'm not the biggest learner in
the world. I'm a bal boss at the end of
the day. I'm a ba boss. I'm a real
estate guy. I just decided I want to do
this. So for a real estate guy without a
lot of background and you know I wasn't
the best guy in Shiva. I wasn't the top
learner that sort of thing. So it takes
a lot of time and preparation. So in in
preparing you open up the Gumari. You've
you've done the da yi cycle in the past.
Do you you have recollections? Do you
feel like you're preparing from scratch?
Take us through that process. 3:00 in
the morning. you what's the uh well 3:00
in the morning that's so yeah uh no by
3:00 I'm basically prepared it's the
final steps
um my memory is terrible that's I
believe it's bad so most of the time
when I open up the dah it's brand new
brand I mean there's a lot of sugis and
a lot of ideas that we have uh through
the you know through shots that come up
over and over so I'm familiar with those
but just the daft the way it is now you
know
so I I learn it by
myself I have a phenomenal kusa Kramer
who knows Katar is a tremendous bishan I
go over with him afterwards for about an
hour and then I'm on my own for the rest
of the day does play any role in the
preparation it actually does Hebrew
English both English I have the I have a
few arts school shassim I own two, I
should say a couple. I have two shassim
and uh I use the art school every day.
Every day. Um first of all, I need some
translations in the words, you know,
just because the in English and my, you
know, because I grew up in art stroll
for a bunch of years, the good years, my
English is not the best. So I go to the
art school. I love looking through the
notes. So I'm not just saying it because
I'm here in art school. I I know it's a
bush. the art school and mag looks art I
look at the art school I'm sure the many
of the participants also do and many and
you know many actually come with the
iPad they're looking at the the digital
you know the digital art I was just
speaking to Rabi Kescal Danziger who
works here he's the editorial director
of the Shanstein Talmud and he mentioned
to me that the Fuian and arts scroll the
art scroll gumar the Shanstein Talmud
have a symbiotic
relationship The Dapyoi benefits from
Shaenstein Gomorrah and the Shanstein
Gumar benefits from Dyomi. It goes both
ways and both of them have grown kind of
together. It's really an incredible
thing to watch. Art school took it to
the next level. There's no question. I
mean Rome Shapi brought the idea out and
Art School I believe just took it to the
whole to a whole another level. Brought
to the masses. It's unbelievable. It's a
that's unimaginable. What would you
attribute the the growth of the of
Diamurim specifically like these shurim
over the last two years? What do you
think that's attributed to? Is it the
technology? Is it the fact that someone
mentioned me the other day that it was
all due to corona because people were
were using Zoom more? What do you think
it is? It's combination. I mean before
co the the beginning of shots was was
crazy. We had we built a base measure
for 80 people. We had aboutund and
something people per year just it was
people were standing. People are
excited. People are excited about
learning. They are. And if you give them
the the right formula and it's
it's understandable and it's easily
accessible. They just go on their phone
as they're driving. They're watching the
share. They put it down on the
dashboard. I don't know how much they're
watching. It's depends if you're a New
York driver or not, but they're
watching, they're listening. Today, you
have it's on everything, you know, you
have um the podcast and the and YouTube
and if you don't hold of YouTube, you
have Torah anytime and and call and
websites and apps. Everybody has apps
today. It's it's unbelievable. When I
log on to your shar, I'm always amazed
12:15 in the morning hour time when the
time discrepancy is seven hours and I
scroll through on Zoom and I see the
number of people from different time
zones. So in 7:15 in the morning, but
you have people 12:15 at night, it's a
kas that they're logging on. They want
to watch it live because it's a special
experience. It's very interesting to
see. We have almost 100 people logging
in 12:15 New York time from New York,
right? It's it's unbelievable that
they'll stay up 12:15 a.m. till about 1
till about 1 one o'clock or something.
Yeah. If you had to make a 60 second
elevator pitch for your share, people
are watching. You want them to join your
share. What would it be? What what's the
overall without thinking? You don't give
me any I'll give you a little time. No,
it's okay. I'm sure this I'm sure this
is something that you think about
because you've I've done it a few times.
It's always different. It depends on the
person but the idea is first of all the
daft entire benefits
you by learning the daft become a better
person. So that's number one. You become
a better person, a better husband, a
better father, a better business person
and you feel good about yourself. That's
the main thing. You feel good about
yourself and you're doing ruts in
Hashem. It's the best way to connect
that. And there's really I think I
believe every single person I bump into
really wants to learn at the end of the
day. They want to learn Tyra. They just
feel they're not you know first of all a
lot of yeshiva guys we learned the
yeshivas and all the lumbus and we're
pounding lumbas for so many years and
and some people are like well I'm going
to
learn for but for the amiratum. By the
way, I I I think that that may have been
the prevailing notion at one point. It's
not that way anymore. Um, but
nevertheless, you have the real the real
yeshiva guys, the real they're still
looking for that lumbus for the for the
raid, for the this, for the that I need
a kusa. I need a this. I'm going to
learn
that with with a guy with charts and
charts. Come on. But at the end of the
day, Tyra is here and everybody wants to
learn Tyra and it's and it's it's fun.
It's it's it's it's Gishmak. It's a it's
a family. I mean, I don't know about the
other Shiran, but our Shir is is
literally a family. People are there for
each other. They look out for each
other. They know each other on a
firstname basis. Uh people go to
different cities, countries, they they
pick each other up from the airport.
They they get together. They they go out
together. It's it's it's it's mishbah.
It's really mishbah. I know when you've
been going now in your time in America,
you've been going city to city and
giving sharim in Chicago and the five
towns and I know you've received a
tremendous uh reception from so many of
the people who listen to your share.
What's that been like? It's incredible.
I went to uh they asked me if I could
come to Miami and I said, "Okay, fine.
When?" Tomorrow. Okay. Tomorrow. So,
they put up a WhatsApp. I'm going to be
in Miami. Couldn't believe it. 80 people
showed up. 80 people from Miami, you
know, all walks of life and this and
that. Ellie, Ellie, you know, people
asked me to sign their arts schools. I
had auto autographs.
It was funny.
Um, five towns again without a lot of
notice. 1:00 on a Tuesday afternoon,
over 100 people showed
up. So, yeah, it's people are into it.
They they feel it's changing their lives
for the better and you know so you're
saying besides for the learning part of
it that uplifts them but they feel like
they're connecting and they belong to
something. Yeah that's an important part
100%. It's it's they they feel they
belong they the camaraderie it's
unbelievable unbelievable camaraderie.
Going back to your share for a second
when you prepare how do you decide what
you include in your share? There's Gumar
Rashi there's Tyus Rishim. I see you're
selective about what you sometimes
you'll throw in a tidbit. How do you
decide what you want to include? Do you
have a a mahal as far as going? It's a
style. It's uh I I if something is
boring, so to speak, even if it's
important, they probably won't even say
it. You know, this yes or no. If there's
something exciting, something that will
like people say,
"What?" That's what I like to say, you
know, something shocking, something
interesting, something that's something
that can bring home to the family to to
to
to learn Pes to say their night. Did you
know you have to do a SA only like this,
not like that? People just, you know, go
like this, but there's a certain way
your head has to be prepped. You know,
certain things that you bring to suka to
whatever it is, yiff. So any any kind of
like that I'm I'm very big into and
anytime I could stick in a little not
like that but you know like something
they could take home and uh be a better
person. Is there a particular majer who
you've heard or seen who you say wow you
know there's an aspect of his delivery
or his content that I'm going to try to
incorporate or or someone who you model
yourself after. I don't model myself
after because I'm very unique and
different and
weird but I I did listen to Borum. I did
I do you know I don't listen as much as
I would like to. I don't have the time,
but if I had the time, I would listen to
him. It's a very different style, but he
has some very good uh raid there. And uh
so he's one who else doesn't come to
mind really anybody, but there there are
a lot of talented people out there, a
lot of very good
mager. Do you feel intimidated that
you're the mager? You're sitting in a
room. You mentioned many tell me from
around the table and here you are kind
of under the spotlight. You ever feel
like you ever feel intimidated? When my
comes to my sh I'm very intimidated. I
don't get out. If my father came but
yeah I mean it's you get used to it
after a while but I have what to be
intimidated by you know I'm I make
mistakes all the time you know. I was
going to ask you you ever get stuck in
the middle of a garra? um you don't have
chat or someone asks you a kasha and uh
kind of stomps you um I just had in
Chicago one of the first times it's
unbelievable um an 11-year-old kid asked
me a question I didn't have an answer
worse than but no I take it in stride
you know I said valdic unbelievable look
at these Chicagoans a tremendous kid
asked me kion and they told me oh lair
asks a good caution but it happens worse
than that is when you literally say the
wrong share. You make a a mistake of a
2-year-old. It happens. One day I was I
was saying a shir. This is going way
back like three years ago. And in the
middle of shar I said something like
like a chicken was pregnant or something
like mom or something completely didn't
make any sense. You know like it happens
things happen you know you you let it
roll. You got to let it roll. You laugh
you make fun of yourself. That's part of
the thing I you know I'm big into making
fun of myself during share. So speaking
of a little milika that you have at the
beginning of Yeshir, you started at some
point
reading emails. You make you make a a
light comment, a joke. What what
possessed you to do that? Because that
also became part of your signature uh
style. And I should mention I sent you
an email a few weeks ago. Before I know
it, I'm getting messages from people,
you know, Rebelli. Uh I said, "Yeah,
yeah, I saw it live." when you read my
email on here or our friend Ribari
Marrison right here at art school you
pulled up his picture and everyone here
had a good time with that but you do a
lot of these creative types of things
totally out of the box right but
obviously it's part of what makes that
kind of that camaraderie that feeling of
a family exactly not so formal well it
started you know in the beginning of
somebody sent an email so I took the
email I said you know it would be very
interesting if every year I could read
one of these, but nobody's sending
emails. So, I read it and I kind of
alluded to the fact that there are more
and that, you know, sending more and it
took off. You know, there's a day or two
that we didn't have, but from that point
on today, we were getting 30, 40 emails
a day. Wow. And just yesterday, two days
ago, I read three incredible emails. One
of them literally made me cry. I had
tears coming out of my eyes. Just crazy
stories. a guy was is in the ICU and
he's isolated from his family almost
died and he's he's just with the Gumarra
the Gomorrah is keeping him alive and
and a guy that's not religious that with
the
archum a guy that's not religious I just
read this two days ago maybe he got an
archa and he's he's a funny guy he's
he's in Los Angeles and it's bringing
him back to Yiddish and he says that
every night you take some sort of thing
that's legal in Los Angeles to cut the
the edge off. But now he doesn't have to
take anything. He just learned from the
art scroll. Wow. I'm serious. You know,
the vert of the email is first of all to
loosen everybody up. It loosens me up.
Start off with some with a
mil and uh some sometimes it's
inspiring, sometimes it's funny,
sometimes makes fun of me. It's just
it's good stuff. But also you don't mind
being self-deprecating. No, not at all.
It's all part of its kishmach. Um, but
it we get to know the different people.
There's a Mendel Mitz from Bonosirus
that writes in. There's a guy from from
uh, you know, the Los Angeles, Harry
Shalom, and then the from Williamsburg.
And it's just and people start
recognizing these names. So, it brings
them together, you know? It's what's the
hardest gum that you've ever learned?
What's the most challenging gum that
you've encountered?
I don't know. But I do know I I can't
recall off hand. I do know that on at
least two
occasions right before I went to sleep.
I said, you know, I don't know this
gimbar well enough to give a
shir. And I stayed up the whole night.
Just the whole night just seeing if I
could get it a little easier, a little
bit better. And uh it was very
satisfying. After she somebody said,
"Wow, you said it was a hard gamar. It
was so easy." Like, okay. If you would
have only known what what it took,
right? Do you ever get nervous before
you give this year?
Every year before I go, there's a little
bit of uh not anxiety of of you know,
apprehensive. Yeah. Maybe like I hope
this goes well today and you know,
there's only 5,000 people watching and I
got to make sure it's good. You know,
it's one thing. I'm I'm a perfectionist
so it needs to be right. I was going to
say it's one thing if you're recording
it privately. You could edit it. You
could redo it. There's no editing. Well,
there is a little bit of editing
afterwards.
But not we don't take out words and that
sort they the editor puts in pictures
and stuff like that. So you you have
other people do that or you do that
yourself? We have an incredible team.
No, I don't do the editing. We have a
guy Yseph Biliac who sits there and does
editing and he does the editing on the
8minute video. It's like there's a bunch
of I have a guy Gary Beosha. He sits
there every single day. He doesn't get
paid. He he has another full-time job.
every day at least two hours he puts
into the share just the tech stuff. He
sits in a booth above the share manning
the cameras and the this YouTube and the
zoom and and feeding it in. You know how
it works these days? There's the whole
six screens and different things. It's
one guy after another. You ever have a
day where you wake up and you're just
not motiv you don't have that
motivation. You're not interested. It
just it's not going and you don't have a
choice to take a day off. Um I didn't
have a day that I'm not motivated. But
there are days that are very very
difficult. My son got married. I had to
do the daf before the after the during
the brahas on vacation. There you can't
just say okay I'm relaxed. There's no
relaxation. You have to get the same try
to get the same quality share out every
single day 365 days a
year. Any final message to our viewers?
encourage them to join the eight
minute to learn more for people who are
going through uh tough times that even
so they're able to uh spend a quality
amount. Literally just yesterday, just
yesterday I read an email. A guy was
suicidal, suicidal, depression, got got
divorced from guy, got divorced, decided
to leave Yiddish Kite. He became
suicidal and then he found the DA and
he this is what he writes. He writes
that the Daf saved his life. He's no
longer suicidal. He doesn't have these
thoughts. He's he feels like a new
person. He doesn't know how long it
lasts, but he's been doing this for a
month. And even the daf will change a
person's life and all you need to do is
try it out once. Try it out once at
least the fansky on to anytime at least
the fans on YouTube whatever try it out
once. Well, thank you Rebelli for coming
in. Thank you for giving us some of your
time. Just my humble braha. You should
continue to inspire people by what you
do, how you do it with the gishmak that
you bring every day. and uh continue in
your September.
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