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how Yossi is able to work with million dollar companies. #motivation
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I have to understand the Nisha of of a
brand like why are you who are you it's
not about how already they started with
the story but what is the product you're
you're you're delivering helping in any
way once I understand the positioning of
the brand at Advantage I'm able to take
that and channel into creative into
naming into designing because whatever
that mood is if it's a Regal luxury
experience you have to convey that
verbally visually you want to dig into
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that