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The SECRET to Selling Anything 🤯 Build the Connection, Then Make the Sale! 🔥 #Sales #Business #bond

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Clappy and Frank Show avatar
Clappy and Frank Show

Transcript

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So, this is how a conversation [music] for a salesperson should go. So, first what I do is when I walk in, you smile, high energy, like clappy. I say, "Hi, good afternoon. It's such a pleasure to meet you. Thank you for calling me down." [music] Then, I start with a compliment and I say, "By the way, I love your home. It looks beautiful." So, you make a person feel good. Then, what I do is I try to speak for the first 20 minutes to [music] them about them, not even about construction. Because you have to sell yourself. [music] You have to create a connection. People do business with people. Don't do business with stuff. So, if you're just selling [music] a transactional item, then it's like, "Okay, this beverage costs a dollar. This costs a dollar, too. Went down to 99 cents. I'll buy this one." So, if it's about the cost, then you'll win and lose, win and lose. And the second you're more expensive, you're out. So, you have to make it about selling yourself as being a good, trustworthy, knowledgeable person, becoming their friend. Then, people say, "Why should I use you?" Tell them, "I've been in the industry a long time. More than happy to give you referrals for people that I finished [music] the work and they still talk to me." What you really have to do is sell yourself and then speak about your product for a little bit.