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Episode 11 - Yoni Rudansky
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A unique marketing idea turned into a huge success! In Episode 11 of What It Takes, Yoni Rudansky shares how they did a unique marketing campaign that helped them get 23 families asking for more information about the community in just four weeks!
Categories:Education/Career
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Transcript
Auto-generated transcript. Not time-synced to the video.
Everyone was anti the idea I'm about to
share with you and well okay the idea
originally was that share share our
flyers and our video on your status and
whoever comes to our town thanks to that
share we're going to give you $10,000
went back and forth we had a whole
meeting about it and ultimately came up
with the idea that going to do a grand
raft
>> it's a raffle just for sharing not for
success we raffle for sharing up to
$10,000 one family comes out It's a
$2,000 raffle. Two families, 5,000.
Three families come. $10,000 raffle. It
took off like wildfire. We have 23
families that called me up asking for
more information about this town in 4
weeks.