BERNARD HEITNER TIPS #1

business is handling failures and handling rejection and just not letting it get to you of me after my first business failed I mean I could have just been morose and depressed and it just reinvigorated me to start again and try again it didn't get me down and the other thing is business is handling rejection any successful business is a matter of going from failure to failure and anybody who doesn't say that is really alive because what happens is you'll constantly face rejection you'll constantly face people that will say they don't believe in you but it's how you handle that and constantly trying again and never give up and try different ways of either getting a client or trying to achieve something and I felt that part of our success was the idea that we never gave up [Music]