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Don't be scared to innovate, and to cut your loses.

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Berel Solomon avatar
Berel Solomon

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good morning good morning Beryl Solomon here Big B how you doing so I'm on my way to work in the back seat by the way I'm not driving don't worry about it right now I've been going through in my mind at least what has been working this year what hasn't worked and we're trimming the things that have not worked and we're doubling down and tripling down on things that have worked so we started at the beginning of the year a product that we thought was gonna revolutionize our business take over what we were doing and completely focus on it we went so hard on it for six months then finally about four months ago we decided no more not good makes Appliance upset cannot control the outcomes not a product for us then we had another product which is like the testimonial videos which was a complete experiment at the beginning and Wow the thing blew up we sold hundreds of thousands of dollars of that product in a very short amount of time clients love it feedback is great so we're gonna be doubling down on that in 2020 we have a new product that we are going to be demoing in the next little bit and really if it if it goes if it goes well we're gonna really be doubling down on this in 2020 I think the message and I'm trying to get across here is that a business evolves right it's not like a product or a business comes out right that comes right out the gate and it's ready to go and everything's perfect even if you take Apple for example they didn't start off as Apple the giant that you know is today they started off with their Mac and then they started off with the you know Apple iPod with the rolling thing and then they went into phones and so the company evolved over time and there's been many Mac products by the way many Apple products that you don't even remember because they were completely unsuccessful but it didn't stop the company from their R&D it didn't stop the company from trying new things so 2019 has been a very big year for his very for us very pivotal in trying out new products trying to what works cutting things that don't and 2020 will be the same deal except now that we've found a whole bunch of things that have worked will not start on our revenue base from zero right we're starting our revenue base from things that have worked over the past two three years so that's keeping the day-in day-out you know money coming in and revenue coming into the company which leaves us a little bit of wiggle room to try new new products in 2020 so if you had a good year god bless you if you had a rough year guess what in next few weeks you have a new opportunity and a whole new chance but don't be afraid to try things don't be afraid to cut things that are also not working hope this brought you value of God bless